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Clorox Toilet Bowl Tablets

Maybe

An estimated 0.3% of orders come back. But the top 5 brands take 100% of clicks, so Clorox Toilet Bowl Tablets is a Maybe.

Flapen Score
53
53 / 100
Top 32% of 14,768 Health & Household niches · +4 vs the category median of 49
Market size
$1.2M/yr699K searches / yr
90-day growth
+22.9%search demand this quarter
Competition
83%top-5 click share · 5 brands · 75 sellers

Flapen Score

Clorox Toilet Bowl Tablets against its category

The dotted line is the Health & Household average. Past it, Clorox Toilet Bowl Tablets is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Clorox Toilet Bowl Tablets market on Amazon at a glance

Shoppers on Amazon United States searched for Clorox Toilet Bowl Tablets 699K times last year and spent an estimated $1.2M. All 5 brands take every click. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 16.1% of those searches ended in a purchase.

Shoppers searched for this 699K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.1% of those searches ended in a purchase. Searches in the last 90 days moved +22.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months
699K
Growth, 90 days vs prior 90
+22.9%
Conversion, latest week
16.1%
Market size, estimated
$1.2Ma year
Peak month
August1.5× the quietest month
Top search term
clorox toilet tablets173K searches a year

02 · Price

A sale here is worth $10.97.

Listings sell for $10.97 on average, from $5.58 to $20.28. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 10,000 to 12,500 of them. At $10.97 that is $110K to $137K a year per listing.

Average price
$10.97under the $15 to $100 sweet spot
Price range
$5.58–$20.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
125K–150K
Units per listing a year
10,000–12,500
Revenue per listing a year
$110K–$137K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #68 within Bathroom Cleaners. It carries 12,878 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#68in Bathroom Cleaners
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
12,878per listing
Listings tracked
10

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Clorox Toilet Bowl Tablets products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

75

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • Brand 167%
  • Brand 222%
  • Brand 34%
  • Brand 44%
  • Brand 54%

Demand

Clorox Toilet Bowl Tablets search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KPrime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Clorox Toilet Bowl Tablets search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • clorox toilet tablets173K/yr
  • bleach tablets for toilet tank65K/yr
  • toilet bleach tablets for tank51K/yr
  • bleach toilet bowl tablets44K/yr
  • clorox toilet bowl tablets77K/yr
  • clorox tablets for toilet41K/yr
  • clorox tablets31K/yr
  • toilet bleach tablets34K/yr
  • clorox bleach tablets38K/yr
  • toilet bowl bleach tablets16K/yr

Reviews and returns

What reviews say buyers love and hate about Clorox Toilet Bowl Tablets

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Ease Of Cleaning”
29%of negative reviews mention “Smell”
0.3%of orders come back
“smell is so overpowering”
A buyer, on “Smell”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Clorox Toilet Bowl Tablets questions

Answered from the same tracked data.