Clif Builders Protein Bars
MaybeAn estimated 0.0% of orders come back. But the top 5 brands take 100% of clicks, so Clif Builders Protein Bars is a Maybe.
- Flapen Score
- 57 / 100Top 18% of 14,768 Health & Household niches · +8 vs the category median of 4957
- Market size
- $1.6M/yr585K searches / yr
- 90-day growth
- +6.7%search demand this quarter
- Competition
- 65%top-5 click share · 4 brands · 554 sellers
Flapen Score
Clif Builders Protein Bars against its category
The dotted line is the Health & Household average. Past it, Clif Builders Protein Bars is stronger. Inside it, weaker.
Market
The Clif Builders Protein Bars market on Amazon at a glance
Shoppers on Amazon United States searched for Clif Builders Protein Bars 585K times last year and spent an estimated $1.6M. All 4 brands take every click. Demand peaks in Jun. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 16.8% of those searches ended in a purchase.
Shoppers searched for this 585K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.8% of those searches ended in a purchase. Searches in the last 90 days moved +6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.
- Searches, last 12 months
- 585K
- Growth, 90 days vs prior 90
- +6.7%
- Conversion, latest week
- 16.8%
- Market size, estimated
- $1.6Ma year
- Peak month
- June1.8× the quietest month
- Top search term
- cliff builders protein bars183K searches a year
02 · Price
A sale here is worth $16.66.
Listings sell for $16.66 on average, from $8.61 to $24.09. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 6,000 to 8,000 of them. At $16.66 that is $100K to $133K a year per listing.
- Average price
- $16.66inside the $15 to $100 sweet spot
- Price range
- $8.61–$24.09
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 125K–150K
- Units per listing a year
- 6,000–8,000
- Revenue per listing a year
- $100K–$133K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #195 within Nutrition Bars & Drinks. It carries 1,374 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 94%
- Out of stock, average day
- 0.0%
- Average rank
- #195in Nutrition Bars & Drinks
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 1,374per listing
- Listings tracked
- 16
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 76 months
Products
Top Clif Builders Protein Bars products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 rising
Sellers
554
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
0%
- Brand 186%
- Brand 27%
- Brand 35%
- Brand 43%
Demand
Clif Builders Protein Bars search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 1.8×
Search terms
Top Clif Builders Protein Bars search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cliff builders protein bars183K/yr
- builders protein bars142K/yr
- clif builders protein bars61K/yr
- builder bars27K/yr
- cliff protein bars26K/yr
- clif protein bars19K/yr
- mint protein bars16K/yr
- mint chocolate protein bars15K/yr
- clif builders16K/yr
- builders bars10K/yr
Reviews and returns
What reviews say buyers love and hate about Clif Builders Protein Bars
We read the reviews and the return reasons for every product selling here.
“Taste is nasty”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
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FAQ
Common Clif Builders Protein Bars questions
Answered from the same tracked data.