Cleaning Powder

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.6% of those searches ended in a purchase. Searches in the last 90 days moved +1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

+1.2%

Conversion, latest week

14.6%

Market size, estimated

$1.5Ma year

Peak month

July2.8× the quietest month

Top search term

ajax powder cleanser334K searches a year

Listings sell for $9.08 on average, from $1.54 to $22.19. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 5,000 to 6,000 of them. At $9.08 that is $45K to $54K a year per listing.

Average price

$9.08under the $15 to $100 sweet spot

Price range

$1.54–$22.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

5,000–6,000

Revenue per listing a year

$45K–$54K

Returns

0.1%of orders · Amazon United States median 2.1%

58% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #359 within All-Purpose Cleaners. It carries 7,599 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

58%

Prime listings

69%

Out of stock, average day

0.0%

Average rank

#359in All-Purpose Cleaners

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

7,599per listing

Listings tracked

26

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

66 months