Clay Heating Pad
FailThe top 5 products take 100% of clicks, so Clay Heating Pad is a Fail.
- Flapen Score
- 33 / 100Ranks 14,104 of 14,768 Health & Household niches · −16 vs the category median of 4933
- Market size
- $59K/yr37K searches / yr
- 90-day growth
- -28.3%search demand this quarter
- Competition
- 100%top-5 click share · 4 brands · 29 sellers
Flapen Score
Clay Heating Pad against its category
The dotted line is the Health & Household average. Past it, Clay Heating Pad is stronger. Inside it, weaker.
Market
The Clay Heating Pad market on Amazon at a glance
Shoppers on Amazon United States searched for Clay Heating Pad 37K times last year and spent an estimated $59K. All 4 brands take every click. Demand peaks in Dec. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 9.2% of those searches ended in a purchase.
Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved -28.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.
- Searches, last 12 months
- 37K
- Growth, 90 days vs prior 90
- -28.3%
- Conversion, latest week
- 9.2%
- Market size, estimated
- $59Ka year
- Peak month
- December1.6× the quietest month
- Top search term
- clay heating pad12K searches a year
02 · Price
A sale here is worth $17.46.
Listings sell for $17.46 on average, from $16.03 to $20.18. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $17.46 that is $2K to $4K a year per listing.
- Average price
- $17.46inside the $15 to $100 sweet spot
- Price range
- $16.03–$20.18
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #1,059 within Hot & Cold Therapies. It carries 7,432 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 10.7%
- Average rank
- #1,059in Hot & Cold Therapies
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 7,432per listing
- Listings tracked
- 5
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 73 months
Products
Top Clay Heating Pad products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
ThermiPaq Reusable Hot Cold Pack Ice Pack for Injuries - Shoulder Elbow Ankles Back and Knee Medium 12 inches x 6 inches Reusable Heat Pack Blue
- Price
- $16.56
- Rating
- 4.6/5
- Reviews
- 4,672
- Age
- 17y ago

ThermiPaq Reusable Ice Pack and Hot Cold Pack For Injuries - Shoulder Elbow Ankles Back and Knee Ice Pack X-Large 9.5 inches x 16 inches Microwave Heating Pad
- Price
- $17.10
- Rating
- 4.6/5
- Reviews
- 2,213
- Age
- 14y ago

Thermipaq ICY Cold Pain Relief Wrap - Large 8x14 Thermal Clay Knee Ice Pack Wrap for Knee Pain - Long Lasting - Adjustable Strap for Shoulders Neck Pain Relief Back Pain & Elbow
- Price
- $16.03
- Rating
- 4.6/5
- Reviews
- 691
- Age
- 14y ago

Rapid Relief Reusable Hot or Cold Clay Compress Wrap (Small) Heat or Ice Therapy Pack for Back Hip & Body Pain Relief Flexible Clay Pack with Adjustable Strap for Compression Support
- Price
- $20.18
- Rating
- 4.4/5
- Reviews
- 48
- Age
- 12mo ago

Reusable Hot and Cold Ice Packs for Injuries (3-Piece Set) Joint Pain Muscle Soreness and Body Inflammation - Reusable Gel Wraps - Adjustable & Flexible for Knees Back Shoulders Arms and Legs
- Price
- $17.45
- Rating
- 4.6/5
- Reviews
- 29,538
- Age
- 6y ago
Trending
estimated 90-day click momentum
Rapid Relief Reusable Hot or Cold Clay Compress Wrap (Small) Heat or Ice Therapy Pack for Back Hip & Body Pain Relief Flexible Clay Pack with Adjustable Strap for Compression Support
- Price
- $20.18
- Rating
- 4.4/5
- Reviews
- 48
- Age
- 12mo ago

ThermiPaq Reusable Hot Cold Pack Ice Pack for Injuries - Shoulder Elbow Ankles Back and Knee Medium 12 inches x 6 inches Reusable Heat Pack Blue
- Price
- $16.56
- Rating
- 4.6/5
- Reviews
- 4,672
- Age
- 17y ago

Reusable Hot and Cold Ice Packs for Injuries (3-Piece Set) Joint Pain Muscle Soreness and Body Inflammation - Reusable Gel Wraps - Adjustable & Flexible for Knees Back Shoulders Arms and Legs
- Price
- $17.45
- Rating
- 4.6/5
- Reviews
- 29,538
- Age
- 6y ago

ThermiPaq Reusable Ice Pack and Hot Cold Pack For Injuries - Shoulder Elbow Ankles Back and Knee Ice Pack X-Large 9.5 inches x 16 inches Microwave Heating Pad
- Price
- $17.10
- Rating
- 4.6/5
- Reviews
- 2,213
- Age
- 14y ago

Thermipaq ICY Cold Pain Relief Wrap - Large 8x14 Thermal Clay Knee Ice Pack Wrap for Knee Pain - Long Lasting - Adjustable Strap for Shoulders Neck Pain Relief Back Pain & Elbow
- Price
- $16.03
- Rating
- 4.6/5
- Reviews
- 691
- Age
- 14y ago
Newest
by launch date
Rapid Relief Reusable Hot or Cold Clay Compress Wrap (Small) Heat or Ice Therapy Pack for Back Hip & Body Pain Relief Flexible Clay Pack with Adjustable Strap for Compression Support
- Price
- $20.18
- Rating
- 4.4/5
- Reviews
- 48
- Age
- 12mo ago

Reusable Hot and Cold Ice Packs for Injuries (3-Piece Set) Joint Pain Muscle Soreness and Body Inflammation - Reusable Gel Wraps - Adjustable & Flexible for Knees Back Shoulders Arms and Legs
- Price
- $17.45
- Rating
- 4.6/5
- Reviews
- 29,538
- Age
- 6y ago

ThermiPaq Reusable Ice Pack and Hot Cold Pack For Injuries - Shoulder Elbow Ankles Back and Knee Ice Pack X-Large 9.5 inches x 16 inches Microwave Heating Pad
- Price
- $17.10
- Rating
- 4.6/5
- Reviews
- 2,213
- Age
- 14y ago

Thermipaq ICY Cold Pain Relief Wrap - Large 8x14 Thermal Clay Knee Ice Pack Wrap for Knee Pain - Long Lasting - Adjustable Strap for Shoulders Neck Pain Relief Back Pain & Elbow
- Price
- $16.03
- Rating
- 4.6/5
- Reviews
- 691
- Age
- 14y ago

ThermiPaq Reusable Hot Cold Pack Ice Pack for Injuries - Shoulder Elbow Ankles Back and Knee Medium 12 inches x 6 inches Reusable Heat Pack Blue
- Price
- $16.56
- Rating
- 4.6/5
- Reviews
- 4,672
- Age
- 17y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
29
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- Thermi Paq65%
- Carex28%
- Rapid Relief4%
- MEDVICE3%
- Open — no brand owns it (0%)
Demand
Clay Heating Pad search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.6×
Search terms
Top Clay Heating Pad search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- clay heating pad12K/yr
- thermipaq12K/yr
- thermipaq reusable hot cold pack ice pack5K/yr
- clay heating pad microwavable8K/yr
Reviews and returns
What reviews say buyers love and hate about Clay Heating Pad
We read the reviews and the return reasons for every product selling here.
“Broke after 1 month”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Clay Heating Pad questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









