clary sage oil essential oil
Worth a lookShows searches that convert (9.8% search→purchase), but soft demand (-13.8% this quarter) keeps it on the watch list.
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Returns
Great1.5%return rate — above 5% kills the launch gate
Brand share
Great59%top-5 brand share — no brand owns this niche
Price range
Good$5.60–$29.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.42avg listing price — sweet spot $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,089.32avg incumbent reviews — the moat a new listing must climb
Market size
Okay$153K$153K/yr · 137K searches
Growth
Bad-13.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, clary sage oil essential oil is a $153K/yr Amazon United States market (137K searches/yr). The top 5 brands hold 59% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
clary sage oil essential oil market data
- Units sold / yr
- 15K–20K
- avg 750–1,000/product
- Revenue / yr
- $171K–$228K
- units × avg price
- Conversion rate
- 9.8%
- Avg BSR
- #244
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 84%
- Out of stock
- 0.0%
- Avg brand age
- 69 months
- Avg seller age
- 164 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
17 rising
Sellers
31
Top-5 brand share
59%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
35%
- Cliganic23%
- SU JUABA11%
- EVOKE OCCU9%
- Majestic Pure9%
- Gya Labs8%
- Silk Road Organic7%
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — -13.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Top clary sage oil essential oil search terms
- clary sage oil essential oil68K/yr
- clary sage25K/yr
- clary sage essential oil15K/yr
- clary sage oil19K/yr
- clary sage essential oil organic8K/yr
- organic clary sage essential oil2K/yr
Top clary sage oil essential oil products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Cliganic Organic Clary Sage Essential Oil 100% Pure Natural for Aromatherapy | Non-GMO Verified
Cliganic$10.004.8★35 rev
SU JUABA Clary Sage Oil Essential Oil 4 Fl Oz for Anxiety Relief Skin Hair Diffuser Aromatherapy -118ml
SU JUABA$9.314.5★161 rev
EVOKE OCCU Clary Sage Oil Essential Oil for Relaxation Moisturize Skin Air Freshening Add to Spray and Diffuser - 4 FL Oz
EVOKE OCCU$9.664.6★885 rev
Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser Aromatherapy Soap and Candle Making Clary Sage Essential Oil Clary Sage Oil 4 Fl Oz
Majestic Pure$13.584.5★1,855 rev
100% Pure Clary Sage Essential Oil - 0.34 Fl Oz - Clary Sage Oil for Hair Skin Diffuser Aromatherapy & DIY Candle Making Scent
Gya Labs$9.724.6★3,526 rev
Newest
by launch dateSU JUABA Clary Sage Oil Essential Oil 4 Fl Oz for Anxiety Relief Skin Hair Diffuser Aromatherapy -118ml
SU JUABA$9.31161 rev
100% Pure Clary Sage Oil - 1.02 Fl Oz Clary Sage Essential Oil for Hair Skin Diffuser Aromatherapy & DIY Soap Making Scent
KUKKA essential oils$9.9312 rev
Brooklyn Botany Clary Sage Essential Oil - 100% Pure and Natural - Premium Grade Oil with Dropper - for Aromatherapy and Diffuser - 1 Fl Oz
Brooklyn Botany$9.55117 rev
GM Gumili Clary Sage Essential Oil 1 oz-100% Pure & Undiluted Clary Sage Oil for Diffuser Skin Massage DIY
gm gumili$6.7635 rev
Clary Sage Essential Oil 30ML/1.01FL.OZ MAYJAM Premium Clary Sage Oil Essential Oils with Glass Dropper Great for Aromatherapy Diffuser and Candle Making
MAYJAM$5.6017,844 rev
Trending
90-day click momentum100% Pure Clary Sage Oil - 1.02 Fl Oz Clary Sage Essential Oil for Hair Skin Diffuser Aromatherapy & DIY Soap Making Scent
KUKKA essential oils$9.935.0★
Cliganic Organic Clary Sage Essential Oil 100% Pure Natural for Aromatherapy | Non-GMO Verified
Cliganic$10.004.8★
Plant Therapy Clary Sage Essential Oil 30 mL (1 oz) 100% Pure Undiluted Natural Calming Aromatherapy for Better Sleep Hair Skin and Womens Health
Plant Therapy$29.764.7★
Nirvana Nurture Clary Sage Essential Oil USDA Certified Organic 100% Pure Undiluted Aromatherapy Oil for Diffuser Hair & Skin Care
Nirvana Nurture$11.384.4★
Clary Sage Essential Oil 1.01Fl.Oz (30ML) PHATOIL Pure Essential Oil Singles for Aromatherapy Diffusers Humidifiers Great for DIY Candle and Soap Making Gift for Friend
PHATOIL$6.204.4★
What buyers say about clary sage oil essential oil
What buyers praise and complain about, mined from review topics.What buyers love
“Long Lasting Fragrance”
“The oil appear appears to be very high-quality and clear and I feel it was a good value for the money”
“It is very affordable”
“Ive been very pleased with Su Juabas essential oils including this one”
“Wonderful and affordable organic oil”
“Better Than Expected”
“I am impressed with longevity and the scent smelling earthy and warm”
“Great size”
“I love to clear the energy between clients”
“Gift”
What buyers complain about
“Unpleasant smell”
“Dilute or dont dilute”
“Had a bit of sour”
“Error on the bottle instructions or on the package instructions”
“it has a bunch of cheap chemicals in it”
“The slight sweetness is not there at all”
“And yes it's a bummer that real essential oil is so expensive”
“Sage oil is not pure”
Top return reasons
Common questions
- Is clary sage oil essential oil profitable to sell on Amazon United States?
- The niche generates $153K/yr across 19 tracked products. 90-day search growth is -13.8%. Flapen's verdict: Worth a look (50/100).
- How competitive is the clary sage oil essential oil niche?
- 17 brands and 31 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 59% of demand.
- What do buyers complain about in clary sage oil essential oil?
- Top complaints mined from reviews: Smell, Dilute/Watery, Sour. The return rate is 1.5%.
- When does demand for clary sage oil essential oil peak?
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- What does it cost to enter the clary sage oil essential oil niche?
- Listings span $5.60–$29.76; the average listing price is $11.42 (sweet spot $15–$100). The average incumbent carries 3,089 reviews — the moat a new listing must climb.