citracel
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible16.3%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.41avg listing price — sweet spot $15–$100
Price range
Great$11.50–$29.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+12.1%90-day search growth — must beat 0% to launch
Review moat
Bad6,134.11avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad83%top-5 click share — a locked-up shelf
Market size
Bad$41K$41K/yr · 13K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, citracel is a $41K/yr Amazon United States market (13K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 41/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
citracel market data
- Units sold / yr
- 3K–3K
- avg 250–500/product
- Revenue / yr
- $49K–$58K
- units × avg price
- Conversion rate
- 16.3%
- Avg BSR
- #84
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 78%
- Out of stock
- 0.0%
- Avg brand age
- 89 months
- Avg seller age
- 142 days
Competition & brand share
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
53
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
0%
- CITRUCEL83%
- CITRACAL17%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 67 weeks — +12.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top citracel products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
CITRUCEL Fiber Therapy Caplets for Irregularity Easy to Swallow Methylcellulose 180 Count
CITRUCEL$29.594.7★6,401 rev
CITRUCEL Fiber Powder for Occasional Constipation Relief Methylcellulose Fiber Powder Orange Flavor - 30 Ounces
CITRUCEL$18.314.5★2,473 rev
CITRUCEL Sugar Free Fiber Powder for Occasional Constipation Relief Methylcellulose Fiber Powder Orange Flavor - 16.9 Ounces
CITRUCEL$21.274.6★3,769 rev
Citrucel Methylcellulose Fiber Caplets for Occasional Constipation Relief Orange Flavor - 1 Count
CITRUCEL$18.054.7★6,401 rev
CITRUCEL Sugar Free Fiber Powder for Occasional Constipation Relief Methylcellulose Fiber Powder Orange Flavor - 32 Ounces
CITRUCEL$25.484.7★1,443 rev
Newest
by launch date
Citracal Slow Release- Calcium 1200 mg with Vitamin D3 Magnesium Calcium Supplement Bone Health Support Take Once Daily Caplet 185 Count
CITRACAL$22.6711,382 rev
Citracal Petites- Calcium Citrate with Vitamin D3 Bone Health Support Calcium Supplement for Ages 12+ 375 Count (Packaging May Vary)
CITRACAL$14.808,304 rev
CITRUCEL Sugar Free Fiber Powder for Occasional Constipation Relief Methylcellulose Fiber Powder Orange Flavor - 32 Ounces
CITRUCEL$25.481,443 rev
CITRUCEL Sugar Free Fiber Powder for Occasional Constipation Relief Methylcellulose Fiber Powder Orange Flavor - 16.9 Ounces
CITRUCEL$21.273,769 rev
CITRUCEL Fiber Therapy Caplets for Irregularity Easy to Swallow Methylcellulose 180 Count
CITRUCEL$29.596,401 rev
Trending
90-day click momentum
Citracal Maximum Plus Calcium Supplement - Calcium Citrate with Vitamin D3 Zinc & Essential Minerals for Bone Health Support Ages 12+ 120 Count (Packaging May Vary)
CITRACAL$13.054.7★
CITRUCEL Sugar Free Fiber Powder for Occasional Constipation Relief Methylcellulose Fiber Powder Orange Flavor - 16.9 Ounces
CITRUCEL$21.274.6★
CITRUCEL Fiber Powder for Occasional Constipation Relief Methylcellulose Fiber Powder Orange Flavor - 30 Ounces
CITRUCEL$18.314.5★
Citracal Petites- Calcium Citrate with Vitamin D3 Bone Health Support Calcium Supplement for Ages 12+ 375 Count (Packaging May Vary)
CITRACAL$14.804.7★
Citrucel Methylcellulose Fiber Caplets for Occasional Constipation Relief Orange Flavor - 1 Count
CITRUCEL$18.054.7★
What buyers say about citracel
What buyers praise and complain about, mined from review topics.What buyers love
“Great calcium product”
“Reasonable price”
“Swallow well”
“Very good product as described”
“Tastes just like orange tic tacs”
“As advertised”
“Safe daily dose”
“Glp-1 causes constipation so if you add this it will help tremendously”
“good brand plus you also get other vitamins”
“No stomach discomfort for me”
What buyers complain about
“Very large pills”
“began to have trouble swallowing”
“Citracal calcium supplement not good”
“Over priced”
“Does not taste as it used to”
“Does not work”
“1 tsp did not work for me as prescribed”
“I am not crazy about the artificial sugar”
“I was having major constipation”
“Wish it was stated in the description”
Top return reasons
Common questions
- Is citracel profitable to sell on Amazon United States?
- The niche generates $41K/yr across 9 tracked products. 90-day search growth is +12.1%. Flapen's verdict: Skip it (41/100).
- How competitive is the citracel niche?
- 2 brands and 53 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in citracel?
- Top complaints mined from reviews: Size-Overall, Ease Of Chewing/Swallowing, Calcium. The return rate is 0.0%.
- When does demand for citracel peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the citracel niche?
- Listings span $11.50–$29.59; the average listing price is $19.41 (sweet spot $15–$100). The average incumbent carries 6,134 reviews — the moat a new listing must climb.