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70

cinco de mayo plates

Worth a look

Shows demand growing +259.0% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 18Growth 99Conversion 63Competition 94Returns 76Price range 76Avg price 76Brand share 96Review moat 93Quality gap 27

Growth

Incredible+259.0%

90-day search growth — must beat 0% to launch

Brand share

Incredible35%

top-5 brand share — no brand owns this niche

Competition

Great21%

top-5 click share — an open shelf

Review moat

Great138.64

avg incumbent reviews — the moat a new listing must climb

Returns

Great2.0%

return rate — above 5% kills the launch gate

Avg price

Great$15.35

avg listing price — sweet spot $15–$100

Price range

Great$7.65–$38.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$72K

$72K/yr · 85K searches

According to Flapen's Amazon United States niche tracking, cinco de mayo plates is a $72K/yr Amazon United States market (85K searches/yr). The top 5 brands hold 35% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 70/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

cinco de mayo plates market data

Units sold / yr
6K–8K
avg 0–100/product
Revenue / yr
$92K–$123K
units × avg price
Conversion rate
5.6%
Avg BSR
#1,585
Page quality
0%
Prime
100%
Sponsored
93%
Out of stock
5.1%
Avg brand age
27 months
Avg seller age
173 days

Competition & brand share

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.

Brands

55 falling

Sellers

62

Top-5 brand share

35%

Top 20: 77%

Top-5 click share

21%

Top 20: 53%

Open market

61%

  • QZYL13%
  • Dereinwo7%
  • Tyzarglef6%
  • Qyeahkj5%
  • Fancy Land4%
  • Gatherfun4%

Demand & seasonality

Weekly Amazon search volume, last 65 weeks — +259.0% search growth over the last 90 days.
25K15KSpike '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, May · busiest ÷ quietest = 37.5×

Top cinco de mayo plates search terms

  • cinco de mayo plates36K/yr
  • cinco de mayo plates and napkins16K/yr
  • fiesta plates and napkins14K/yr
  • taco party plates10K/yr
  • cinco de mayo paper plates4K/yr
  • fiesta dessert plates4K/yr
All search terms

Top cinco de mayo plates products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$3K6%$4K8%$6K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about cinco de mayo plates

What buyers praise and complain about, mined from review topics.

What buyers love

Color25%

“The colors are bright”

Quality-Overall20%

“Decent Quality”

Strength10%

“Very sturdy”

Design-Overall9%

“What I like is the colorful design”

Advertised Vs Actual Product7%

“Product as advertised”

Value For Money4%

“Good price”

Size-Overall4%

“Good size”

Thickness4%

“Plates are thick”

Brightness/Shine/Glow2%

“Really brightened up the tables”

Leak-Proof2%

“leak-proof”

What buyers complain about

Size-Overall25%

“They were a little bit large”

Thickness16%

“Thin”

Strength15%

“flimsy”

Color6%

“It was the only color that bled from what we could tell”

Assembly/Installation4%

“The tabs on teh side to assemble do not stay closed”

Quality-Overall4%

“The napkins don't feel like quality napkins so they aren't very functional other than looking good”

Durability4%

“Durability not good”

Advertised Vs Actual Product3%

“Not as described”

Weight Heavy3%

“Not Heavy Duty”

Flatness1%

“Ships flat and tabs will tear if you rush assembly”

Top return reasons

Size-Overall52%
Strength6%
Value For Money6%
Quality-Overall6%
Assembly/Installation5%
Advertised Vs Actual Product5%
Thin5%
Color4%
Material Quality3%
Design-Overall1%

Common questions

Is cinco de mayo plates profitable to sell on Amazon United States?
The niche generates $72K/yr across 88 tracked products. 0 of 42 products launched in the last 360 days are still selling. 90-day search growth is +259.0%. Flapen's verdict: Worth a look (70/100).
How competitive is the cinco de mayo plates niche?
55 brands and 62 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 35% of demand.
What do buyers complain about in cinco de mayo plates?
Top complaints mined from reviews: Size-Overall, Thickness, Strength. The return rate is 2.0%.
When does demand for cinco de mayo plates peak?
Demand peaks in Apr–May; the busiest month runs 37.5× the quietest.
What does it cost to enter the cinco de mayo plates niche?
Listings span $7.65–$38.08; the average listing price is $15.35 (sweet spot $15–$100). The average incumbent carries 139 reviews — the moat a new listing must climb.