Is christmas straws profitable to sell on Amazon United States?

The niche generates $73K/yr across 12 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is -15.6%. Flapen's verdict: Skip it (35/100).

How competitive is the christmas straws niche?

9 brands and 15 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 81% of demand.

What do buyers complain about in christmas straws?

Top complaints mined from reviews: Thickness, Heat Resistance, Size-Overall. The return rate is 2.1%.

When does demand for christmas straws peak?

Demand peaks in Nov–Dec; the busiest month runs 278.2× the quietest.

What does it cost to enter the christmas straws niche?

Listings span $5.19–$17.21; the average listing price is $9.62 (sweet spot $15–$100). The average incumbent carries 517 reviews — the moat a new listing must climb.

christmas straws

Skip it

Soft demand (-15.6% this quarter) — this niche doesn't clear our bar today.

Review moat

Good516.58

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.1%

return rate — above 5% kills the launch gate

Conversion

Good4.5%

search→purchase rate — share of searches ending in a sale

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay$9.62

avg listing price — sweet spot $15–$100

Market size

Bad$73K

$73K/yr · 168K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Price range

Bad$5.19–$17.21

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-15.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, christmas straws is a $73K/yr Amazon United States market (168K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 35/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

christmas straws market data

Units sold / yr: 13K–15K; avg 100–250/product
Revenue / yr: $120K–$144K; units × avg price
Conversion rate: 4.5%
Avg BSR: #1,471
Page quality: 0%
Prime: 100%
Sponsored: 67%
Out of stock: 15.7%
Avg brand age: 38 months
Avg seller age: 203 days

Competition & brand share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

13%

ALINK29%
OUOUPS20%
LEDUO18%
Huastyle8%
Chef Craft6%
JANYUN6%
Open — no brand owns it (3 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -15.6% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 278.2×

Open Trend

Top christmas straws search terms

christmas straws91K/yr -15.9%3.2% conv.
christmas paper straws12K/yr +99.1%5.2% conv.
holiday straws11K/yr -39.1%0.0% conv.
christmas straws plastic20K/yr -34.8%3.3% conv.
christmas straw9K/yr +51.3%2.6% conv.
plastic christmas straws7K/yr -16.1%0.0% conv.
christmas plastic straws8K/yr -34.5%2.6% conv.
christmas straws paper3K/yr -31.3%4.5% conv.
christmas cocktail straws3K/yr -40.0%5.6% conv.
christmas straws reusable5K/yr -79.0%0.0% conv.

All search terms

Top christmas straws products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

ALINK 100 Christmas Paper Straws 8 Styles Red Green White Gold Biodegradable Party Drinking Straws with Stripe Wave Christmas Tree Snowflake Design Decorations Supplies

ALINK$6.184.7★318 rev

Ououps Biodegradable Paper Straws - 100-Pack 7.75 Inches Stripe Red Green Dot Bulk Snow Christmas & Thanksgiving

OUOUPS$5.194.7★2,044 rev

25 Pack Christmas Party Favors for Kids Classroom Gifts for Students Prizes Goodie Bag Stuffers Christmas Drinking Straws Reusable for Kids Stocking Stuffers Party Supplies

Huastyle$17.214.2★40 rev

ALINK 200 Christmas Paper Straws 8 Styles Red Green White Gold Biodegradable Party Drinking Straws with Stripe Wave Christmas Tree Snowflake Design Decorations Supplies

ALINK$9.114.7★318 rev

LEDUO 24 Christmas Party Favors Drinking Straws-Holiday Party Supplies-Reusable Xmas Santa Snowflakes Snowman Claus Reindeer Plastic Straw with Cartoon Decoration School Party Favors for Kids New Year

LEDUO$13.794.9★34 rev

Newest

by launch date

Reusable Plastic Thick Drinking Straw-25PC Red and White Stripe Hard Straws for Mason Jar 9 Inch Two-tone Striped Straw for Holiday Christmas Wedding Valentines Day Party Favors Decoration Supplies

LEDUO$5.6356 rev

5mo ago

50 PCS-Christmas-Valentines-Party-Decoration-Supplies-Straws - Reusable Red and White Striped Straw9 Inch Hard Plastic Drinking Straws for Holiday Decor Wedding Valentines Day Easter Party Favors

LEDUO$9.6152 rev

7mo ago

LEDUO$13.7934 rev

8mo ago

Christmas Party Favors Reusable Straws Class Christmas Gifts Plastic Drinking Straws Christmas Stocking Stuffers for Class Christmas Birthday Party Supplies

Chamiuu$13.873 rev

10mo ago

Uiifan 48 Pcs Christmas Straws Plastic Drinking Christmas 9 Inch 4 Styles Reusable Straws for Holiday Birthday Wedding Family Party Favors Supplies (Classic)

Uiifan$13.3627 rev

1y ago

What buyers say about christmas straws

What buyers praise and complain about, mined from review topics.

What buyers love

Recycle/Reuse12%

“these are reusable”

Strength12%

“solid straws -”

Ease Of Cleaning10%

“Cleanup is easy with the included brushes”

Color10%

“colorful”

Value For Money7%

“is an excellent value”

Quality-Overall7%

“they are well manufactured”

Thickness5%

“What really impressed me is how thick”

Durability4%

“they don't crack or split easily”

Design-Overall4%

“design was great”

Eco Friendliness3%

“It's also nice knowing we are helping the environment by not throwing the straws in the landfill”

What buyers complain about

Thickness11%

“The plastic is thick”

Heat Resistance8%

“They do not resist heat well”

Size-Overall7%

“They're a large size”

Ease Of Cleaning4%

“they aren't really cleanable”

Color4%

“I would have preferred for these to be a solid color”

Value For Money2%

“they are a little pricey”

Strength2%

“not very strong plastic”

Dishwasher Safe1%

“I personally wouldnt recommend putting them in the dishwasher”

Top return reasons

Size-Overall29%

Material Quality17%

Color10%

Advertised Vs Actual Product10%

Ease Of Use6%

Value For Money6%

Quality-Overall6%

Thin3%

Product Condition3%

Strength3%

Common questions

Is christmas straws profitable to sell on Amazon United States?: The niche generates $73K/yr across 12 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is -15.6%. Flapen's verdict: Skip it (35/100).
How competitive is the christmas straws niche?: 9 brands and 15 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 81% of demand.
What do buyers complain about in christmas straws?: Top complaints mined from reviews: Thickness, Heat Resistance, Size-Overall. The return rate is 2.1%.
When does demand for christmas straws peak?: Demand peaks in Nov–Dec; the busiest month runs 278.2× the quietest.
What does it cost to enter the christmas straws niche?: Listings span $5.19–$17.21; the average listing price is $9.62 (sweet spot $15–$100). The average incumbent carries 517 reviews — the moat a new listing must climb.