Christmas Ribbon

Shoppers searched for this 3.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $769K a year.

Searches, last 12 months

3.7M

Growth, 90 days vs prior 90

-1.8%

Conversion, latest week

1.7%

Market size, estimated

$769Ka year

Peak month

November33.4× the quietest month

Top search term

wired ribbon482K searches a year

Listings sell for $12.02 on average, from $4.35 to $25.51. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 750 to 1,000 of them. At $12.02 that is $9K to $12K a year per listing.

Average price

$12.02under the $15 to $100 sweet spot

Price range

$4.35–$25.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

750–1,000

Revenue per listing a year

$9K–$12K

Returns

2.8%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #1,712 within Gift Wrap Ribbons. It carries 665 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

99%

Out of stock, average day

5.2%

Average rank

#1,712in Gift Wrap Ribbons

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

665per listing

Listings tracked

136

25 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

25

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months