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Christmas Boxes Decorative

Fail

Shoppers spend an estimated $42K a year here, so Christmas Boxes Decorative is a Fail.

Flapen Score
34
34 / 100
Ranks 13,952 of 14,768 Health & Household niches · −15 vs the category median of 49
Market size
$42K/yr269K searches / yr
90-day growth
-5.0%search demand this quarter
Competition
59%top-5 click share · 12 brands · 16 sellers

Flapen Score

Christmas Boxes Decorative against its category

The dotted line is the Health & Household average. Past it, Christmas Boxes Decorative is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Christmas Boxes Decorative market on Amazon at a glance

Shoppers on Amazon United States searched for Christmas Boxes Decorative 269K times last year and spent an estimated $42K. The top 5 brands take 79% of clicks. Demand peaks in Nov–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 269K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months
269K
Growth, 90 days vs prior 90
-5.0%
Conversion, latest week
1.5%
Market size, estimated
$42Ka year
Peak month
December189.7× the quietest month
Top search term
small christmas gift boxes47K searches a year

02 · Price

A sale here is worth $10.80.

Listings sell for $10.80 on average, from $7.02 to $17.40. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $10.80 that is $0 to $1K a year per listing.

Average price
$10.80under the $15 to $100 sweet spot
Price range
$7.02–$17.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

43% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #1,756 within Gift Boxes. It carries 705 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
43%
Prime listings
100%
Out of stock, average day
12.7%
Average rank
#1,756in Gift Boxes
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
705per listing
Listings tracked
14

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Christmas Boxes Decorative products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

16

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

26%

  • Brand 133%
  • Brand 213%
  • Brand 39%
  • Brand 48%
  • Brand 55%
  • Brand 65%

Demand

Christmas Boxes Decorative search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Spike '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 189.7×

Search terms

Top Christmas Boxes Decorative search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • small christmas gift boxes47K/yr
  • small christmas boxes31K/yr
  • christmas gift boxes small7K/yr
  • christmas boxes decorative39K/yr
  • small christmas boxes for gifts14K/yr
  • decorative christmas boxes21K/yr
  • small christmas gift boxes with lids8K/yr
  • small christmas gift box14K/yr
  • small christmas box12K/yr
  • decorative christmas gift boxes5K/yr

Reviews and returns

What reviews say buyers love and hate about Christmas Boxes Decorative

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Gifting Purpose”
23%of negative reviews mention “Quality-Overall”
3.4%of orders come back
“I foil packs were gonna be a little better quality”
A buyer, on “Quality-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Christmas Boxes Decorative questions

Answered from the same tracked data.