Christmas Air Freshener

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months

44K

Growth, 90 days vs prior 90

-6.8%

Conversion, latest week

6.5%

Market size, estimated

$42Ka year

Peak month

November4.9× the quietest month

Top search term

cinnamon air freshener27K searches a year

Listings sell for $14.71 on average, from $5.70 to $41.75. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $14.71 that is $0 to $1K a year per listing.

Average price

$14.71under the $15 to $100 sweet spot

Price range

$5.70–$41.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

0.3%of orders · Amazon United States median 2.1%

57% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #229 within Air Fresheners. It carries 10,691 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

57%

Prime listings

94%

Out of stock, average day

5.2%

Average rank

#229in Air Fresheners

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

10,691per listing

Listings tracked

35

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

67 months