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Chlorella

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -13.6% this quarter, so Chlorella is a Maybe.

Flapen Score
64
64 / 100
Top 5% of 14,768 Health & Household niches · +15 vs the category median of 49
Market size
$932K/yr444K searches / yr
90-day growth
-13.6%search demand this quarter
Competition
40%top-5 click share · 19 brands · 588 sellers

Flapen Score

Chlorella against its category

The dotted line is the Health & Household average. Past it, Chlorella is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chlorella market on Amazon at a glance

Shoppers on Amazon United States searched for Chlorella 444K times last year and spent an estimated $932K. The top 5 brands take 64% of clicks. Demand peaks in Aug–Sep. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

An estimated 8.1% of those searches ended in a purchase.

Shoppers searched for this 444K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $932K a year.

Searches, last 12 months
444K
Growth, 90 days vs prior 90
-13.6%
Conversion, latest week
8.1%
Market size, estimated
$932Ka year
Peak month
August2.0× the quietest month
Top search term
chlorella269K searches a year

02 · Price

A sale here is worth $25.86.

Listings sell for $25.86 on average, from $6.97 to $126.62. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $25.86 that is $19K to $26K a year per listing.

Average price
$25.86inside the $15 to $100 sweet spot
Price range
$6.97–$126.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
750–1,000
Revenue per listing a year
$19K–$26K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #117 within Chlorella. It carries 1,603 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
2.8%
Average rank
#117in Chlorella
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
1,603per listing
Listings tracked
38

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
80 months

Products

Top Chlorella products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

Brands

19 rising

Sellers

588

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

40%

Top 20: 83%

Open market

31%

  • Brand 123%
  • Brand 218%
  • Brand 310%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Chlorella search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.0×

Search terms

Top Chlorella search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • chlorella269K/yr
  • chlorella tablets60K/yr
  • organic chlorella13K/yr
  • chlorella supplement13K/yr
  • chorella12K/yr
  • chlorella organic10K/yr
  • chlorella capsules10K/yr
  • clorela orgnica8K/yr
  • chlorella tablets organic7K/yr
  • organic chlorella tablets6K/yr

Reviews and returns

What reviews say buyers love and hate about Chlorella

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
7%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“It taste weird”
A buyer, on “Taste-Overall”7% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Chlorella questions

Answered from the same tracked data.