Is chinese eczema cream profitable to sell on Amazon United States?

The niche generates $79K/yr across 12 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -5.1%. Flapen's verdict: Worth a look (50/100).

How competitive is the chinese eczema cream niche?

7 brands and 11 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 88% of demand.

What do buyers complain about in chinese eczema cream?

Top complaints mined from reviews: Allergies, Functionality-Overall, Smell. The return rate is 0.3%.

When does demand for chinese eczema cream peak?

Demand is steady year-round — the busiest month runs 1.3× the quietest.

What does it cost to enter the chinese eczema cream niche?

Listings span $9.61–$31.80; the average listing price is $18.72 (sweet spot $15–$100). The average incumbent carries 168 reviews — the moat a new listing must climb.

chinese eczema cream

Worth a look

Shows low returns (0.3%), but a small market ($79K/yr) keeps it on the watch list.

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Review moat

Great168.33

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$18.72

avg listing price — sweet spot $15–$100

Conversion

Great7.7%

search→purchase rate — share of searches ending in a sale

Price range

Great$9.61–$31.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Competition

Bad72%

top-5 click share — a locked-up shelf

Growth

Bad-5.1%

90-day search growth — must beat 0% to launch

Market size

Bad$79K

$79K/yr · 55K searches

According to Flapen's Amazon United States niche tracking, chinese eczema cream is a $79K/yr Amazon United States market (55K searches/yr). The top 5 brands hold 88% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

chinese eczema cream market data

Units sold / yr: 4K–5K; avg 250–500/product
Revenue / yr: $75K–$94K; units × avg price
Conversion rate: 7.7%
Avg BSR: #1,805
Page quality: 0%
Prime: 75%
Sponsored: 83%
Out of stock: 2.8%
Avg brand age: 62 months
Avg seller age: 138 days

Competition & brand share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 rising

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

QICAOGANGMU36%
ZLSJJCLMZ25%
EKEYR10%
Generic9%
MCXNCXGD7%
BaiSntg7%
Open — no brand owns it (1 brand, 5%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -5.1% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.3×

Open Trend

Top chinese eczema cream search terms

east asia eczema & psoriasis herbal cream12K/yr -9.5%6.8% conv.
smiles and joys east asia herbal cream9K/yr -10.0%7.7% conv.
east asia herbal cream8K/yr -12.2%6.7% conv.
chinese eczema cream6K/yr +7.7%6.6% conv.
chinese herbal cream5K/yr -8.9%6.9% conv.
smiles and joys herbal cream7K/yr +6.1%5.5% conv.
east asia cream3K/yr +10.5%7.1% conv.
chinese cream3K/yr -5.6%4.6% conv.
yiganerjing2K/yr +12.9%1.8% conv.

All search terms

Top chinese eczema cream products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

ZLSJJCLMZ Smiles and Joys East Asia Herbal Cream Soothing and Relief Cream Herbals Creams for Redness Nourishing and Improve Skin Dryness and Discomfort Suitable for All Skin Type (2pcs)

ZLSJJCLMZ$20.013.4★40 rev

QICAOGANGMU Official Seller Chinese Herbal Cream - Steroid Free Natural Relief for Skin Issues - Pack of 1

QICAOGANGMU$9.614.5★580 rev

QICAOGANGMU Official Seller Chinese Herbal Cream - Steroid Free Natural Relief for Skin Issues - Pack of 5

QICAOGANGMU$31.804.5★580 rev

EKEYR 5Pcs Chinese Herbal Eczema Psoriasis Creams Dermatitis and Eczema Pruritus Psoriasis Ointment

EKEYR$19.024.6★70 rev

Official Seller - QICAOGANGMU Chinese Herbal Cream - Steroid Free Natural Relief for Skin Issues - Pack of 3

QICAOGANGMU$20.064.6★180 rev

Newest

by launch date

5Pcs Chinese Herbal Creams

BaiSntg$19.63350 rev

2mo ago

Herbal Cream East Asian Natural Herbal Cream Natural Moisturising Creams with Botanicals Nourishing Formula for Soft Skin (4)

Generic$15.963 rev

9mo ago

ZLSJJCLMZ Smiles and Joys East Asia Herbal Cream Soothing and Relief Cream Herbals Creams for Redness Nourishing and Improve Skin Dryness and Discomfort Suitable for All Skin Type (2pcs)

ZLSJJCLMZ$20.0140 rev

9mo ago

EKEYR 5Pcs Chinese Herbal Eczema Psoriasis Creams Dermatitis and Eczema Pruritus Psoriasis Ointment

EKEYR$19.0270 rev

1y ago

East Asian Natural Herbal Cream Natural Moisturising Cream with Botanicals Nourishing Formula for Soft Skin (4 PCS)

Generic$14.5019 rev

1y ago

What buyers say about chinese eczema cream

What buyers praise and complain about, mined from review topics.

What buyers love

Allergies18%

“No itching at all”

Efficiency13%

“Works instantly”

Quality-Overall8%

“Good cream”

Skin Health6%

“Eczema relief”

Itch Relief6%

“itchness is almost gone”

Suitability Combination Skin6%

“the best one for all kind of things on the skin”

Value For Money5%

“Worth every penny”

Symptom Reduction4%

“Overall, I felt immediate relief once applying”

Smell3%

“Smells amazing, cooling feeling which soothed the skin right away, great value, natural ingredients”

Sensitivity-Overall3%

“Clears eczema”

What buyers complain about

Allergies30%

“It was extremely itchy and painful,”

Functionality-Overall18%

“Didn't work”

Smell7%

“The cream smell weird and strong”

Skin Health4%

“if one or the other is not working properly to handle the toxins in the body that the toxins in the body will create skin issues”

Size-Overall3%

“It is too small”

Itch Relief3%

“itch was terrible”

Value For Money3%

“and expensive”

Side Effects2%

“The intense sensation I felt could only be described as burning cold”

Language Issues1%

“this came without any info in english”

Ingredients-Overall1%

“This product doesn't even have any detectable amount of tea tree oil in it”

Top return reasons

Functionality-Overall35%

Advertised Vs Actual Product19%

Smell11%

Ingredients-Overall8%

Suitability Combination Skin4%