chill pill
Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Growth
Incredible+126.8%90-day search growth — must beat 0% to launch
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great$84.71avg listing price — sweet spot $15–$100
Market size
Good$571K$571K/yr · 246K searches
Price range
Good$9.94–$146.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,222.22avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Competition
Bad80%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, chill pill is a $571K/yr Amazon United States market (246K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 59/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
chill pill market data
- Units sold / yr
- 8K–10K
- avg 250–500/product
- Revenue / yr
- $678K–$847K
- units × avg price
- Conversion rate
- 2.7%
- Avg BSR
- #191
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 55 months
- Avg seller age
- 155 days
Competition & brand share
The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 falling
Sellers
16
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
0%
- Shark72%
- Futurebiotics13%
- MARYRUTH'S8%
- The Chill Pill8%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +126.8% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 4.6×
Top chill pill search terms
- chill pill186K/yr
- mood booster18K/yr
- ocd supplements9K/yr
- mary ruth nac7K/yr
- chill pills7K/yr
- mood stabilizer for men5K/yr
- mood support supplements3K/yr
- mary ruths nac3K/yr
- nac mary ruth3K/yr
- good mood supplements5K/yr
Top chill pill products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Carbon FA022
Shark$146.834.2★915 rev

Shark ChillPill: The 2-in-1 Personal Cooling System with Fan Dry-Touch Mist Portable Handheld Rose Gold (FA023)
Shark$103.844.2★915 rev

Futurebiotics Chill Pill + Ashwagandha Rhodiola St. Johns Wort & L-Theanine - Non-GMO 120 Vegetarian Tablets
Futurebiotics$9.944.4★2,015 rev

Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Iced Latte FA022BR
Shark$134.834.2★915 rev

MARYRUTHS N-Acetyl Cysteine Capsules | 1000mg NAC N-Acetyl Cysteine Supplement | Glutathione Precursor | Amino Acid | Cellular Health | Vegan | Non-GMO | Gluten Free | 120 Count | 60 Servings
MARYRUTH'S$17.814.3★1,450 rev
Newest
by launch date
Shark ChillPill: The 2-in-1 Personal Cooling System with Fan Dry-Touch Mist Portable Handheld Rose Gold (FA023)
Shark$103.84915 rev

Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Carbon FA022
Shark$146.83915 rev

Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Iced Latte FA022BR
Shark$134.83915 rev

Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Haze FA022LV
Shark$130.77915 rev

Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Glacier FA022BL
Shark$142.27915 rev
Trending
90-day click momentum
Shark ChillPill: The 2-in-1 Personal Cooling System with Fan Dry-Touch Mist Portable Handheld Rose Gold (FA023)
Shark$103.844.2★

Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Iced Latte FA022BR
Shark$134.834.2★

Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Glacier FA022BL
Shark$142.274.2★

Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Carbon FA022
Shark$146.834.2★

Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Haze FA022LV
Shark$130.774.2★
What buyers say about chill pill
What buyers praise and complain about, mined from review topics.What buyers love
“Really innovative cooling device”
“for the price”
“it's extremely well made”
“Easy to carry”
“Easy to use”
“Battery life has been reliable”
“As advertised”
“The design is sleek”
“The fan works well”
“The size is one of the best features”
What buyers complain about
“not sure its worth the price”
“is very noisy”
“does smell strongly”
“Doesnt work”
“The fan doesn't provide much comfort for me to deal with the heat”
“the battery is short lived”
“Awkward to use”
“Not worth the $ - broke in less than 24 hours”
“this one must have skipped quality control”
“The pills are semi-large”
Top return reasons
Common questions
- Is chill pill profitable to sell on Amazon United States?
- The niche generates $571K/yr across 9 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is +126.8%. Flapen's verdict: Worth a look (59/100).
- How competitive is the chill pill niche?
- 4 brands and 16 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in chill pill?
- Top complaints mined from reviews: Value For Money, Noise Level, Smell. The return rate is 0.2%.
- When does demand for chill pill peak?
- Demand peaks in Nov–Dec; the busiest month runs 4.6× the quietest.
- What does it cost to enter the chill pill niche?
- Listings span $9.94–$146.83; the average listing price is $84.71 (sweet spot $15–$100). The average incumbent carries 1,222 reviews — the moat a new listing must climb.