childrens advil
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible12.8%search→purchase rate — share of searches ending in a sale
Growth
Okay+10.6%90-day search growth — must beat 0% to launch
Review moat
Okay2,777.25avg incumbent reviews — the moat a new listing must climb
Market size
Okay$107K$107K/yr · 98K searches
Avg price
Bad$8.54avg listing price — sweet spot $15–$100
Competition
Bad77%top-5 click share — a locked-up shelf
Price range
Bad$4.71–$17.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, childrens advil is a $107K/yr Amazon United States market (98K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–Nov–Dec. Verdict: Skip it — 37/100.
Data updated Jul 5, 2026 · scored weekly · How we score niches
childrens advil market data
- Units sold / yr
- 15K–20K
- avg 1,250–1,500/product
- Revenue / yr
- $128K–$171K
- units × avg price
- Conversion rate
- 12.8%
- Avg BSR
- #41
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 92%
- Out of stock
- 7.1%
- Avg brand age
- 84 months
- Avg seller age
- 153 days
Competition & brand share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 flat
Sellers
52
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
0%
- Advil52%
- Children's Advil20%
- Amazon Basic Care12%
- Motrin11%
- Tylenol4%
Demand & seasonality
Weekly Amazon search volume, last 78 weeks — +10.6% search growth over the last 90 days.Peak months: Feb, Nov, Dec · busiest ÷ quietest = 2.5×
Top childrens advil search terms
- childrens advil35K/yr
- kids advil18K/yr
- advil kids17K/yr
- advil childrens7K/yr
- childrens advil liquid8K/yr
- children advil4K/yr
- advil for kids4K/yr
- advil children2K/yr
- advil children liquid2K/yr
Top childrens advil products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Advil Childrens Dye Free Ibuprofen White Grape 3 Pack
Advil$17.424.8★1,225 rev
Childrens Advil Dye Free Ibuprofen Pain Relief 4 Fl Oz
Children's Advil$7.124.8★757 rev
Advil Junior Chewable Ibuprofen Grape 3 Pack 72 Tablets
Advil$15.474.7★1,735 rev
Childrens Advil Liquid Ibuprofen Pain Relief 4 Fl Oz
Advil$7.784.8★931 rev
Motrin Childrens Dye-Free Chewable Tablets with Ibuprofen Kids Fever Reducer & Pain Reliever for Sore Throat Fever Toothache & Pain Relief Grape Flavor 24 Ct
Motrin$7.824.9★3,926 rev
Newest
by launch date
Childrens Motrin Oral Suspension 100mg Ibuprofen Fever Reducer 8 fl. oz
Motrin$11.364,060 rev
Amazon Basic Care Childrens Ibuprofen Oral Suspension 100mg Bubblegum 4 fl oz (Pack of 1)
Amazon Basic Care$5.06705 rev
Advil Junior Chewable Ibuprofen Grape 3 Pack 72 Tablets
Advil$15.471,735 rev
Advil Childrens Dye Free Ibuprofen White Grape 3 Pack
Advil$17.421,225 rev
Amazon Basic Care Childrens Ibuprofen Chewable Tablets 100 mg Orange Flavor Dye Free Pain Reliever and Fever Reducer (NSAID) For Ages 2-11 24 Count
Amazon Basic Care$5.003,104 rev
Trending
90-day click momentumAmazon Basic Care Childrens Ibuprofen Chewable Tablets 100 mg Orange Flavor Dye Free Pain Reliever and Fever Reducer (NSAID) For Ages 2-11 24 Count
Amazon Basic Care$5.004.8★
Childrens Advil Liquid Ibuprofen Pain Relief 4 Fl Oz
Advil$7.784.8★
Amazon Basic Care Childrens Ibuprofen Chewable Tablets 100 mg Orange Flavor Pain Reliever and Fever Reducer (NSAID) For Ages 2-11 24 Count
Amazon Basic Care$4.714.8★
Amazon Basic Care Childrens Ibuprofen Oral Suspension 100 mg per 5 mL Pain Reliever and Fever Reducer Berry Flavor For Sore Throat Headache Relief and More 8 fl oz (Pack of 1)
Amazon Basic Care$7.214.8★
Childrens Tylenol Chewables with 160 mg Acetaminophen Pain Reliever & Fever Reducer for Kids Cold + Flu Symptoms Headache Sore Throat & Toothache Aspirin-Free Grape Flavor 24 ct
Tylenol$7.754.9★
What buyers say about childrens advil
What buyers praise and complain about, mined from review topics.What buyers love
“Good tasting”
“Best price”
“Excellent Product”
“easy to use”
“Works fine when my child has a fever”
“The orange flavor is surprisingly pleasant”
“It works as prescribed”
“Chewable”
“Works well”
“I also appreciate that theyre dye-free”
What buyers complain about
“Ok. The taste and color are just a bit too artificial”
“The texture is chalky so she didnt really want to chew it”
“cheaper”
“Doesn't effective at all for flu or fever for 10 yrs old child”
“Not effective at all”
“Cheap and it works”
“sore arms after his shots”
“not so thick that it gags them”
“bitter aftertaste that causes a fuss”
“it's difficult to administer with a cup”
Common questions
- Is childrens advil profitable to sell on Amazon United States?
- The niche generates $107K/yr across 12 tracked products. 90-day search growth is +10.6%. Flapen's verdict: Skip it (37/100).
- How competitive is the childrens advil niche?
- 5 brands and 52 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in childrens advil?
- Top complaints mined from reviews: Taste-Overall, Ease Of Chewing/Swallowing, Value For Money. The return rate is 0.0%.
- When does demand for childrens advil peak?
- Demand peaks in Feb–Nov–Dec; the busiest month runs 2.5× the quietest.
- What does it cost to enter the childrens advil niche?
- Listings span $4.71–$17.42; the average listing price is $8.54 (sweet spot $15–$100). The average incumbent carries 2,777 reviews — the moat a new listing must climb.