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Chia Seed Oil

Fail

Demand is soft, at -41.4% this quarter, so Chia Seed Oil is a Fail.

Flapen Score
44
44 / 100
Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 49
Market size
$27K/yr23K searches / yr
90-day growth
-41.4%search demand this quarter
Competition
64%top-5 click share · 12 brands · 525 sellers

Flapen Score

Chia Seed Oil against its category

The dotted line is the Health & Household average. Past it, Chia Seed Oil is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chia Seed Oil market on Amazon at a glance

Shoppers on Amazon United States searched for Chia Seed Oil 23K times last year and spent an estimated $27K. The top 5 brands take 80% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 5.6% of those searches ended in a purchase.

Shoppers searched for this 23K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -41.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months
23K
Growth, 90 days vs prior 90
-41.4%
Conversion, latest week
5.6%
Market size, estimated
$27Ka year
Top search term
chia seed oil17K searches a year

02 · Price

A sale here is worth $21.09.

Listings sell for $21.09 on average, from $8.33 to $48.47. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $21.09 that is $2K to $5K a year per listing.

Average price
$21.09inside the $15 to $100 sweet spot
Price range
$8.33–$48.47
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #723 within Essential Fatty Acids. It carries 394 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
87%
Out of stock, average day
0.0%
Average rank
#723in Essential Fatty Acids
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
394per listing
Listings tracked
15

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 91 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
91 months

Products

Top Chia Seed Oil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

525

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

16%

  • Brand 142%
  • Brand 216%
  • Brand 312%
  • Brand 46%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (6 brands, 16%)

Demand

Chia Seed Oil search demand

Weekly searches over the year. Pick a range.

400300May '26May '26May '26Jun '26Jun '26Jul '26

Reviews and returns

What reviews say buyers love and hate about Chia Seed Oil

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Quality-Overall”
0.3%of orders come back
“Assuming its cheaply made”
A buyer, on “Quality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Chia Seed Oil questions

Answered from the same tracked data.