Chewable Multivitamin for Women

Shoppers searched for this 210K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $313K a year.

Searches, last 12 months

210K

Growth, 90 days vs prior 90

-7.8%

Conversion, latest week

7.8%

Market size, estimated

$313Ka year

Peak month

August1.9× the quietest month

Top search term

chewable vitamins26K searches a year

Listings sell for $19.17 on average, from $6.04 to $62.31. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $19.17 that is $2K to $5K a year per listing.

Average price

$19.17inside the $15 to $100 sweet spot

Price range

$6.04–$62.31

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.0%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #474 within Multivitamins. It carries 10,589 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

2.8%

Average rank

#474in Multivitamins

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

10,589per listing

Listings tracked

51

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 84 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

84 months