Cheap Toothbrush

Shoppers searched for this 803K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

803K

Growth, 90 days vs prior 90

-2.9%

Conversion, latest week

10.5%

Market size, estimated

$1.1Ma year

Peak month

June1.3× the quietest month

Top search term

guru nanda toothbrush338K searches a year

Listings sell for $13.32 on average, from $2.54 to $56.76. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 4,000 to 5,000 of them. At $13.32 that is $53K to $67K a year per listing.

Average price

$13.32under the $15 to $100 sweet spot

Price range

$2.54–$56.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

4,000–5,000

Revenue per listing a year

$53K–$67K

Returns

0.4%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #91 within Toothbrushes & Accessories. It carries 3,082 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#91in Toothbrushes & Accessories

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

3,082per listing

Listings tracked

20

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

45 months