Is chaste tree profitable to sell on Amazon United States?

The niche generates $103K/yr across 18 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +3.4%. Flapen's verdict: Worth a look (54/100).

How competitive is the chaste tree niche?

15 brands and 39 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 70% of demand.

What do buyers complain about in chaste tree?

Top complaints mined from reviews: Side Effects, Functionality-Overall, Dosage. The return rate is 0.0%.

When does demand for chaste tree peak?

Demand peaks in May; the busiest month runs 2.0× the quietest.

What does it cost to enter the chaste tree niche?

Listings span $10.04–$84.26; the average listing price is $29.80 (sweet spot $15–$100). The average incumbent carries 757 reviews — the moat a new listing must climb.

chaste tree

Worth a look

Shows low returns (0.0%), but a small market ($103K/yr) keeps it on the watch list.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$29.80

avg listing price — sweet spot $15–$100

Price range

Great$10.04–$84.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great9.9%

search→purchase rate — share of searches ending in a sale

Review moat

Good757

avg incumbent reviews — the moat a new listing must climb

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+3.4%

90-day search growth — must beat 0% to launch

Market size

Okay$103K

$103K/yr · 35K searches

According to Flapen's Amazon United States niche tracking, chaste tree is a $103K/yr Amazon United States market (35K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in May. Verdict: Worth a look — 54/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

chaste tree market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: $89K–$119K; units × avg price
Conversion rate: 9.9%
Avg BSR: #2,001
Page quality: 0%
Prime: 83%
Sponsored: 72%
Out of stock: 0.0%
Avg brand age: 95 months
Avg seller age: 154 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 falling

Sellers

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

26%

Pure Encapsulations34%
Oregon's Wild Harvest13%
Zazzee9%
Gaia Herbs7%
Herb Pharm6%
Mediherb4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +3.4% search growth over the last 90 days.

Peak months: May · busiest ÷ quietest = 2.0×

Open Trend

Top chaste tree search terms

chaste tree25K/yr +10.5%7.2% conv.
chaste tree supplement7K/yr -14.6%8.8% conv.
chaste tree supplement for women3K/yr -12.5%2.5% conv.

All search terms

Top chaste tree products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Pure Encapsulations Chaste Tree (Vitex) - Supports Menstrual Cycle Regularity - for Breast Comfort* - Womens Supplement - Hormonal Balance Support - Non-GMO & Vegan - 120 Capsules

Pure Encapsulations$30.024.6★764 rev

Oregons Wild Harvest Non-GMO Chaste Tree Capsules Organic Herbal Supplements 90 Count

Oregon's Wild Harvest$20.654.6★885 rev

Pure Encapsulations Chaste Tree (Vitex) - Supports Menstrual Cycle Regularity - for Breast Comfort* - Womens Supplement - Hormonal Balance Support - Non-GMO & Vegan - 60 Capsules

Pure Encapsulations$16.444.6★764 rev

Zazzee USDA Organic Vitex 4:1 Extract 120 Vegan Capsules 4 Month Supply Chaste Berry Hormonal Balance & Cycle Support for Women Certified Kosher Vitex Agnus-Castus Non-GMO Made in the USA

Zazzee$24.064.6★1,969 rev

Gaia Herbs Vitex Berry - 1000 mg Organic Chaste Tree - Traditionally Used to Support Hormone Balance for Women & a Healthy Menstrual Cycle* - 60 Vegan Liquid Phyto-Caps (30 Servings)

Gaia Herbs$19.184.5★4,434 rev

Newest

by launch date

Organic Vitex Chasteberry Supplement for Women - High Strength Chaste Tree Berry Extract Supports Hormone Balance for Women from PMS to Menopause - Filler Free Vegan & Non-GMO (2 Month Supply)

PURE CO$16.5768 rev

6mo ago

Shoal Creek Vitex or Chastetree Long Blooming Violet Clusters Aromatic Deciduous 12-18 in. Tree Height 1 gal. Nursery Pot (Due to Agricultural Laws we Cannot Ship to CA AZ AK or HI) 2 Trees

Generic$52.8424 rev

1y ago

Chaste Tree | 3 Live Plants | Texas Lilac Shoal Creek Vitex Agnus Castus | Purple Flowering Lilac Shrub

Florida Foliage$35.0081 rev

3y ago

Wild & Organic Vitex Tincture - Mood & Perimenopause Support - Vitex Chasteberry Supplement for Women - Liquid Chaste Tree Berry Extract - Vegan Sugar & Alcohol-Free Herb Drops - 4 fl oz

Wild & Organic$22.29285 rev

3y ago

Carlyle Vitex Chasteberry Supplement | 150 Capsules | Vitex Agnus-Castus Fruit for Women | Non-GMO Gluten Free

Carlyle$10.04763 rev

4y ago

What buyers say about chaste tree

What buyers praise and complain about, mined from review topics.

What buyers love

Hormonal Balance19%

“Great support for womens hormonal balance”

Quality-Overall9%

“Good quality”

Menstrual Issues8%

“Helps during pre/post menopause”

Plant Growth4%

“About a week ago they started to flower as well”

Value For Money3%

“They are worth the money”

Vegan/Organic3%

“This bottle gives me two months of high quality organic support thats easy to swallow”

Taste-Overall3%

“No weird aftertaste or digestive upset”

Side Effects3%

“No side effects noticed”

Efficiency3%

“Effective”

Natural Ingredients3%

“Natural and seems of good quality”

What buyers complain about

Side Effects14%

“Made me sick as crap”

Functionality-Overall8%

“Didn't work for me”

Dosage8%

“then telling you that you need to take 3-5 capsules or something absurd just to get that daily dosage that was advertised”

Regulates Digestion5%

“Only downside is constipation so be prepared for that”

Value For Money4%

“a little pricey”

Size-Overall4%

“The capsules are medium-large in size”

Allergies4%

“Acne”

Joint Pain3%

“Joint Pain”

Plant Growth3%

“When i got them they look like 4 inch sticks with roots”

Taste-Overall3%

“Taste is odd”

Top return reasons

Value For Money29%

Plant Growth14%

Ease Of Chewing/Swallowing14%

Leak-Proof14%

Functionality-Overall14%

Size-Overall14%

Common questions

Is chaste tree profitable to sell on Amazon United States?: The niche generates $103K/yr across 18 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +3.4%. Flapen's verdict: Worth a look (54/100).
How competitive is the chaste tree niche?: 15 brands and 39 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 70% of demand.
What do buyers complain about in chaste tree?: Top complaints mined from reviews: Side Effects, Functionality-Overall, Dosage. The return rate is 0.0%.
When does demand for chaste tree peak?: Demand peaks in May; the busiest month runs 2.0× the quietest.
What does it cost to enter the chaste tree niche?: Listings span $10.04–$84.26; the average listing price is $29.80 (sweet spot $15–$100). The average incumbent carries 757 reviews — the moat a new listing must climb.