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Charlottes Web Sleep Gummies

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -27.8% this quarter, so Charlottes Web Sleep Gummies is a Maybe.

Flapen Score
52
52 / 100
Top 36% of 14,768 Health & Household niches · +3 vs the category median of 49
Market size
$123K/yr115K searches / yr
90-day growth
-27.8%search demand this quarter
Competition
60%top-5 click share · 15 brands · 600 sellers

Flapen Score

Charlottes Web Sleep Gummies against its category

The dotted line is the Health & Household average. Past it, Charlottes Web Sleep Gummies is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Charlottes Web Sleep Gummies market on Amazon at a glance

Shoppers on Amazon United States searched for Charlottes Web Sleep Gummies 115K times last year and spent an estimated $123K. The top 5 brands take 78% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -27.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $123K a year.

Searches, last 12 months
115K
Growth, 90 days vs prior 90
-27.8%
Conversion, latest week
4.1%
Market size, estimated
$123Ka year
Top search term
focl gummies27K searches a year

02 · Price

A sale here is worth $26.20.

Listings sell for $26.20 on average, from $10.81 to $39.93. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $26.20 that is $7K to $13K a year per listing.

Average price
$26.20inside the $15 to $100 sweet spot
Price range
$10.81–$39.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$7K–$13K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #292 within Sleep Supplements. It carries 2,100 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
100%
Out of stock, average day
0.6%
Average rank
#292in Sleep Supplements
Average rating
4.00 starsAmazon United States average 4.42 stars
Average reviews
2,100per listing
Listings tracked
22

04 · Newcomers

2 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
38 months

Products

Top Charlottes Web Sleep Gummies products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

600

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

60%

Top 20: 97%

Open market

19%

  • Brand 154%
  • Brand 210%
  • Brand 37%
  • Brand 44%
  • Brand 53%
  • Brand 63%

Demand

Charlottes Web Sleep Gummies search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Mar · busiest ÷ quietest = 2.4× · 11 of 12 months tracked

Search terms

Top Charlottes Web Sleep Gummies search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • focl gummies27K/yr
  • deep sleep gummies focl7K/yr
  • natural sleep gummies14K/yr
  • deep sleep gummies12K/yr
  • focl10K/yr
  • charlottes web sleep gummies6K/yr
  • focl deep sleep gummies16K/yr
  • sleep well gummies5K/yr
  • natures way sleep well gummies2K/yr
  • vena lights out sleep gummies3K/yr

Reviews and returns

What reviews say buyers love and hate about Charlottes Web Sleep Gummies

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Sleep Quality”
28%of negative reviews mention “Sleep Quality”
<0.1%of orders come back, a rate Amazon rounds to zero
“No sleep”
A buyer, on “Sleep Quality”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Charlottes Web Sleep Gummies questions

Answered from the same tracked data.