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Charlottes Web Cream

Fail

The top 5 products take 100% of clicks, so Charlottes Web Cream is a Fail.

Flapen Score
46
46 / 100
Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 49
Market size
$43K/yr12K searches / yr
90-day growth
+0.8%search demand this quarter
Competition
100%top-5 click share · 1 brands · 7 sellers

Flapen Score

Charlottes Web Cream against its category

The dotted line is the Health & Household average. Past it, Charlottes Web Cream is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Charlottes Web Cream market on Amazon at a glance

Shoppers on Amazon United States searched for Charlottes Web Cream 12K times last year and spent an estimated $43K. One brand takes every click. Demand peaks in Jul–Aug. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 13.2% of those searches ended in a purchase.

Shoppers searched for this 12K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.2% of those searches ended in a purchase. Searches in the last 90 days moved +0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.

Searches, last 12 months
12K
Growth, 90 days vs prior 90
+0.8%
Conversion, latest week
13.2%
Market size, estimated
$43Ka year
Peak month
July2.3× the quietest month
Top search term
charlottes web cream9K searches a year

02 · Price

A sale here is worth $26.45.

Listings sell for $26.45 on average, from $21.78 to $34.72. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 250 to 500 of them. At $26.45 that is $7K to $13K a year per listing.

Average price
$26.45inside the $15 to $100 sweet spot
Price range
$21.78–$34.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
250–500
Revenue per listing a year
$7K–$13K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #417 within Joint & Muscle Pain Relief. It carries 488 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
10.3%
Average rank
#417in Joint & Muscle Pain Relief
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
488per listing
Listings tracked
3

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
63 months

Products

Top Charlottes Web Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

1 flat

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 1100%
  • Open — no brand owns it (0%)

Demand

Charlottes Web Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 2.3×

Reviews and returns

What reviews say buyers love and hate about Charlottes Web Cream

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Efficiency”
50%of negative reviews mention “Smell”
0.3%of orders come back
“I will say that the smell of it is quite off putting”
A buyer, on “Smell”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Charlottes Web Cream questions

Answered from the same tracked data.