Charcoal Lighter Fluid

Shoppers searched for this 142K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +84.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $109K a year.

Searches, last 12 months

142K

Growth, 90 days vs prior 90

+84.8%

Conversion, latest week

5.2%

Market size, estimated

$109Ka year

Peak month

January11.9× the quietest month

Top search term

charcoal lighter fluid58K searches a year

Listings sell for $14.76 on average, from $4.07 to $39.48. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $14.76 that is $7K to $11K a year per listing.

Average price

$14.76under the $15 to $100 sweet spot

Price range

$4.07–$39.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$7K–$11K

Returns

0.5%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #92 within Lighters & Matches. It carries 1,379 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

82%

Out of stock, average day

7.3%

Average rank

#92in Lighters & Matches

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

1,379per listing

Listings tracked

17

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

70 months