chamomile extract
Worth a lookShows low returns (0.0%), but soft demand (-15.3% this quarter) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$19.98avg listing price — sweet spot $15–$100
Conversion
Great9.4%search→purchase rate — share of searches ending in a sale
Price range
Great$9.61–$43.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Review moat
Okay1,586.39avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Market size
Bad$84K$84K/yr · 45K searches
Growth
Bad-15.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, chamomile extract is a $84K/yr Amazon United States market (45K searches/yr). The top 5 brands hold 75% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
chamomile extract market data
- Units sold / yr
- 4K–5K
- avg 250–500/product
- Revenue / yr
- $80K–$100K
- units × avg price
- Conversion rate
- 9.4%
- Avg BSR
- #147
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 0.5%
- Avg brand age
- 71 months
- Avg seller age
- 168 days
Competition & brand share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.Brands
14 rising
Sellers
513
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
20%
- Wild & Organic24%
- Horbäach23%
- Herb Pharm15%
- Naturalma7%
- Nutricost6%
- HERBAMAMA5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Top chamomile extract search terms
- chamomile extract26K/yr
- chamomile tincture8K/yr
- chamomile drops5K/yr
- chamomile extract liquid3K/yr
- chamomile tincture organic2K/yr
Top chamomile extract products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Horbach Chamomile Extract Liquid | 2 fl oz Tincture | Alcohol Free
Horbäach$9.614.4★575 rev
Wild & Organic Chamomile Flowers Drops - Add to Tea for Relaxation Support - 500 mg Chamomile Extract Liquid Drops - Calming Herbal Supplement - 56-Day Supply - Vegan Sugar & Alcohol-Free - 4 fl oz
Wild & Organic$23.124.5★435 rev
Herb Pharm Chamomile Liquid Extract: USDA Organic | Calming Nervous System Support Stress Support Chamomile Supplement | Fast-Absorbing & Sugar-Free Made with Organic Chamomile Flowers 1 oz*
Herb Pharm$15.764.5★742 rev
Naturalma German and Roman Chamomile (Matricaria chamomilla and Chamaemelum nobile) Flower Alcohol-Free Tincture - 4 fl oz Liquid Extract in Drops - Herbal Supplement - Vegan
Naturalma$17.954.4★88 rev
Wild & Organic Chamomile Tincture - Add to Tea for Relaxation Support - 500 mg Chamomile Flowers Drops - Mood Support Herbal Supplement - 28-Day Supply - Vegan Sugar & Alcohol-Free - 2 fl oz
Wild & Organic$18.434.5★435 rev
Newest
by launch date
HERBAMAMA Chamomile Tincture - Vegan Relaxation & Calm Support with Chamomile Herb Extract Drops - Non-GMO Alcohol & Sugar-Free Liquid Calming Supplement 56-Day Supply
HERBAMAMA$28.7531 rev
HERBAMAMA Chamomile Tincture - Vegan Relaxation & Calm Support with Chamomile Flower Extract Drops - Non-GMO Alcohol & Sugar-Free Liquid Calming Supplement 28-Day Supply
HERBAMAMA$24.0131 rev
Vitamatic Chamomile 250 mg Capsules Concentrated Herbal Supplement Vegetarian Non-GMO Gluten-Free 240 Count
Vitamatic$9.89172 rev
SOLARAY Chamomile Extract 325 mg - Traditional Herbal Support - Standardized to 2% Apigenin an Antioxidant and Flavonoid - Vegan Gluten Free Made Without Soy 60-Day Guarantee 30 Serv 30 VegCaps
SOLARAY$15.4853 rev
BIO KRAUTER Chamomile Extract for Sleep Support - Natural Calm Liquid Drops Used for All Ages - Chamomile Supplement for Relax - 670 mg per Serving 4 Fl.Oz 56-Day Supply Alcohol & Sugar Free
BIO KRAUTER$21.53197 rev
Trending
90-day click momentum
Apigenin Supplement - 50mg per Capsule 120 Count (Powerful Bioflavonoid Found in Chamomile Tea for Relaxation Sleep and Mood) Senolytic Flavonols for Aging (Gluten Free) by Double Wood
Double Wood Supplements$23.434.4★
HERBAMAMA Chamomile Tincture - Vegan Relaxation & Calm Support with Chamomile Herb Extract Drops - Non-GMO Alcohol & Sugar-Free Liquid Calming Supplement 56-Day Supply
HERBAMAMA$28.754.8★
Secrets of the Tribe Chamomile Alcohol-Free Liquid Extract Chamomile (Matricaria Recutita) Dried Flower Tincture Supplement (2 FL OZ)
Secrets of the Tribe$23.564.5★
Wild & Organic Chamomile Tincture - Add to Tea for Relaxation Support - 500 mg Chamomile Flowers Drops - Mood Support Herbal Supplement - 28-Day Supply - Vegan Sugar & Alcohol-Free - 2 fl oz
Wild & Organic$18.434.5★
HERBAMAMA Chamomile Tincture - Vegan Relaxation & Calm Support with Chamomile Flower Extract Drops - Non-GMO Alcohol & Sugar-Free Liquid Calming Supplement 28-Day Supply
HERBAMAMA$24.014.8★
What buyers say about chamomile extract
What buyers praise and complain about, mined from review topics.What buyers love
“Helps me sleep”
“it does work”
“High quality Full Spectrum CBD gummies way more effective”
“Very calming”
“easy to use”
“It tastes pretty good actually like a simple tea”
“Really helped my baby with the pain of teething”
“Teething help”
“Great deal”
“No side effects”
What buyers complain about
“is having trouble sleeping at night”
“Not very effective”
“Waste of money”
“Item says you can give a does every 15min”
“it make my baby sick”
“It doesnt last the longest”
“This didn't really relieve the pain for my granddaughter”
“It didnt have a taste so they thought it was like drinking water”
“I do not feel like its to strong”
“Have restocked multiple times”
Top return reasons
Common questions
- Is chamomile extract profitable to sell on Amazon United States?
- The niche generates $84K/yr across 18 tracked products. 90-day search growth is -15.3%. Flapen's verdict: Worth a look (50/100).
- How competitive is the chamomile extract niche?
- 14 brands and 513 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 75% of demand.
- What do buyers complain about in chamomile extract?
- Top complaints mined from reviews: Sleep Quality, Functionality-Overall, Value For Money. The return rate is 0.0%.
- When does demand for chamomile extract peak?
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- What does it cost to enter the chamomile extract niche?
- Listings span $9.61–$43.45; the average listing price is $19.98 (sweet spot $15–$100). The average incumbent carries 1,586 reviews — the moat a new listing must climb.