Skip to content

Chamomile Capsules

Fail

Shoppers spend an estimated $68K a year here, so Chamomile Capsules is a Fail.

Flapen Score
47
47 / 100
Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 49
Market size
$68K/yr38K searches / yr
90-day growth
-10.7%search demand this quarter
Competition
79%top-5 click share · 10 brands · 20 sellers

Flapen Score

Chamomile Capsules against its category

The dotted line is the Health & Household average. Past it, Chamomile Capsules is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chamomile Capsules market on Amazon at a glance

Shoppers on Amazon United States searched for Chamomile Capsules 38K times last year and spent an estimated $68K. The top 5 brands take 84% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 10.7% of those searches ended in a purchase.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
-10.7%
Conversion, latest week
10.7%
Market size, estimated
$68Ka year
Peak month
January1.3× the quietest month
Top search term
chamomile supplement18K searches a year

02 · Price

A sale here is worth $16.77.

Listings sell for $16.77 on average, from $9.89 to $27.96. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $16.77 that is $4K to $8K a year per listing.

Average price
$16.77inside the $15 to $100 sweet spot
Price range
$9.89–$27.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #541 within Chamomile. It carries 452 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
100%
Out of stock, average day
4.6%
Average rank
#541in Chamomile
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
452per listing
Listings tracked
14

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
76 months

Products

Top Chamomile Capsules products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

20

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

11%

  • Brand 124%
  • Brand 220%
  • Brand 320%
  • Brand 412%
  • Brand 58%
  • Brand 66%
  • Open — no brand owns it (4 brands, 11%)

Demand

Chamomile Capsules search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Chamomile Capsules search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • chamomile supplement18K/yr
  • chamomile capsules13K/yr
  • chamomile pills7K/yr

Reviews and returns

What reviews say buyers love and hate about Chamomile Capsules

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Sleep Quality”
45%of negative reviews mention “Sleep Quality”
<0.1%of orders come back, a rate Amazon rounds to zero
“I have trouble sleeping”
A buyer, on “Sleep Quality”45% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Chamomile Capsules questions

Answered from the same tracked data.