Cetylpyridinium Chloride Mouthwash

Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.

Searches, last 12 months

62K

Growth, 90 days vs prior 90

-2.2%

Conversion, latest week

7.9%

Market size, estimated

$84Ka year

Peak month

September1.9× the quietest month

Top search term

cetylpyridinium chloride mouthwash23K searches a year

Listings sell for $17.11 on average, from $4.39 to $53.65. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $17.11 that is $4K to $9K a year per listing.

Average price

$17.11inside the $15 to $100 sweet spot

Price range

$4.39–$53.65

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

$4K–$9K

Returns

0.2%of orders · Amazon United States median 2.1%

57% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #176 within Mouthwash. It carries 5,297 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

57%

Prime listings

79%

Out of stock, average day

0.0%

Average rank

#176in Mouthwash

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

5,297per listing

Listings tracked

14

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 87 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

87 months