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Cellulase

Maybe

An estimated 0.0% of orders come back. But the top 5 products take 74% of clicks, so Cellulase is a Maybe.

Flapen Score
50
50 / 100
Top 44% of 14,768 Health & Household niches · +1 vs the category median of 49
Market size
$148K/yr38K searches / yr
90-day growth
-0.8%search demand this quarter
Competition
74%top-5 click share · 10 brands · 34 sellers

Flapen Score

Cellulase against its category

The dotted line is the Health & Household average. Past it, Cellulase is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cellulase market on Amazon at a glance

Shoppers on Amazon United States searched for Cellulase 38K times last year and spent an estimated $148K. The top 5 brands take 89% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 13.3% of those searches ended in a purchase.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $148K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
-0.8%
Conversion, latest week
13.3%
Market size, estimated
$148Ka year
Top search term
cellulase9K searches a year

02 · Price

A sale here is worth $28.92.

Listings sell for $28.92 on average, from $11.42 to $58.12. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $28.92 that is $7K to $14K a year per listing.

Average price
$28.92inside the $15 to $100 sweet spot
Price range
$11.42–$58.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$7K–$14K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #493 within Enzymes. It carries 2,315 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#493in Enzymes
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
2,315per listing
Listings tracked
15

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 100 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
100 months

Products

Top Cellulase products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 74% of clicks. A locked shelf that new listings rarely crack.

$0$15K$30K$44K$59K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

10 rising

Sellers

34

Est. top-5 brand share

89%

Top 20: 100%

Est. top-5 click share

74%

Top 20: 100%

Open market

8%

  • Enzymedica39%
  • NOW Foods38%
  • T-MILES4%
  • PuraDyme4%
  • Half & Mu Fang Pond4%
  • Double Wood Supplements3%
  • Open — no brand owns it (4 brands, 8%)

Demand

Cellulase search demand

Weekly searches over the year. Pick a range.

800600Spike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Cellulase search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • cellulase9K/yr
  • candidase9K/yr
  • plant enzymes9K/yr
  • now plant enzymes4K/yr
  • cellulase enzyme4K/yr
  • candidase enzymedica3K/yr

Reviews and returns

What reviews say buyers love and hate about Cellulase

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Regulates Digestion”
13%of negative reviews mention “Acid Regulator/Stomach Ache Relief”
<0.1%of orders come back, a rate Amazon rounds to zero
“It caused my stomach to bloat and mild constipation”
A buyer, on “Acid Regulator/Stomach Ache Relief”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Cellulase questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data