Cedar Air Freshener

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -24.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months

96K

Growth, 90 days vs prior 90

-24.9%

Conversion, latest week

3.1%

Market size, estimated

$44Ka year

Peak month

January1.4× the quietest month

Top search term

febreze wood scent15K searches a year

Listings sell for $14.52 on average, from $1.71 to $36.29. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $14.52 that is $0 to $1K a year per listing.

Average price

$14.52under the $15 to $100 sweet spot

Price range

$1.71–$36.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

0.2%of orders · Amazon United States median 2.1%

27% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 21.8% of listings are out of stock. The average listing ranks #227 within Air Fresheners. It carries 15,910 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

27%

Prime listings

79%

Out of stock, average day

21.8%

Average rank

#227in Air Fresheners

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

15,910per listing

Listings tracked

33

8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

6Amazon's first-year sales bar

Average brand age

57 months