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Cbd Stick

Fail

Shoppers spend an estimated $46K a year here, so Cbd Stick is a Fail.

Flapen Score
48
48 / 100
Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 49
Market size
$46K/yr27K searches / yr
90-day growth
+11.7%search demand this quarter
Competition
61%top-5 click share · 13 brands · 22 sellers

Flapen Score

Cbd Stick against its category

The dotted line is the Health & Household average. Past it, Cbd Stick is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cbd Stick market on Amazon at a glance

Shoppers on Amazon United States searched for Cbd Stick 27K times last year and spent an estimated $46K. The top 5 brands take 80% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months
27K
Growth, 90 days vs prior 90
+11.7%
Conversion, latest week
3.8%
Market size, estimated
$46Ka year
Peak month
October1.4× the quietest month
Top search term
papa and barkley relief balm7K searches a year

02 · Price

A sale here is worth $45.46.

Listings sell for $45.46 on average, from $15.15 to $187.73. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $45.46 that is $0 to $5K a year per listing.

Average price
$45.46inside the $15 to $100 sweet spot
Price range
$15.15–$187.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #211 within Joint & Muscle Pain Relief. It carries 2,662 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
95%
Out of stock, average day
11.5%
Average rank
#211in Joint & Muscle Pain Relief
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
2,662per listing
Listings tracked
22

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
68 months

Products

Top Cbd Stick products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

22

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

61%

Top 20: 97%

Open market

14%

  • Brand 127%
  • Brand 225%
  • Brand 315%
  • Brand 47%
  • Brand 56%
  • Brand 66%
  • Open — no brand owns it (7 brands, 14%)

Demand

Cbd Stick search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Prime Day '24Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Cbd Stick search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • papa and barkley relief balm7K/yr
  • hemp balm6K/yr
  • hemp salve6K/yr
  • zen hemp balm4K/yr
  • zen hemp balm pain relief2K/yr
  • zen sports balm2K/yr

Reviews and returns

What reviews say buyers love and hate about Cbd Stick

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Allergies”
0.8%of orders come back
“causes skin irritation”
A buyer, on “Allergies”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Cbd Stick questions

Answered from the same tracked data.