Castrol Oil
FailThe average product has 23,430 reviews to catch up to, so Castrol Oil is a Fail.
- Flapen Score
- 45 / 100Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 4945
- Market size
- $120K/yr88K searches / yr
- 90-day growth
- -3.3%search demand this quarter
- Competition
- 70%top-5 click share · 16 brands · 60 sellers
Flapen Score
Castrol Oil against its category
The dotted line is the Health & Household average. Past it, Castrol Oil is stronger. Inside it, weaker.
Market
The Castrol Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Castrol Oil 88K times last year and spent an estimated $120K. The top 5 brands take 72% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 7.2% of those searches ended in a purchase.
Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $120K a year.
- Searches, last 12 months
- 88K
- Growth, 90 days vs prior 90
- -3.3%
- Conversion, latest week
- 7.2%
- Market size, estimated
- $120Ka year
- Peak month
- July1.4× the quietest month
- Top search term
- castrol oil87K searches a year
02 · Price
A sale here is worth $18.91.
Listings sell for $18.91 on average, from $7.02 to $35.93. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $18.91 that is $5K to $9K a year per listing.
- Average price
- $18.91inside the $15 to $100 sweet spot
- Price range
- $7.02–$35.93
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $5K–$9K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #59 within Aromatherapy. It carries 23,430 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #59in Aromatherapy
- Average rating
- 4.66 starsAmazon United States average 4.42 stars
- Average reviews
- 23,430per listing
- Listings tracked
- 17
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Castrol Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
16 rising
Sellers
60
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
22%
- Brand 123%
- Brand 218%
- Brand 315%
- Brand 48%
- Brand 58%
- Brand 66%
Demand
Castrol Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Castrol Oil questions
Answered from the same tracked data.









