Castor Oil
MaybeShoppers spend an estimated $18.3M a year here. But the average product has 20,662 reviews to catch up to, so Castor Oil is a Maybe.
- Flapen Score
- 61 / 100Top 9% of 14,768 Health & Household niches · +12 vs the category median of 4961
- Market size
- $18.3M/yr10.2M searches / yr
- 90-day growth
- -7.1%search demand this quarter
- Competition
- 59%top-5 click share · 18 brands · 62 sellers
Flapen Score
Castor Oil against its category
The dotted line is the Health & Household average. Past it, Castor Oil is stronger. Inside it, weaker.
Market
The Castor Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Castor Oil 10.2M times last year and spent an estimated $18.3M. The top 5 brands take 65% of clicks. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 9.3% of those searches ended in a purchase.
Shoppers searched for this 10.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved -7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18.3M a year.
- Searches, last 12 months
- 10.2M
- Growth, 90 days vs prior 90
- -7.1%
- Conversion, latest week
- 9.3%
- Market size, estimated
- $18.3Ma year
- Peak month
- January1.4× the quietest month
- Top search term
- castor oil4.9M searches a year
02 · Price
A sale here is worth $19.24.
Listings sell for $19.24 on average, from $7.02 to $35.93. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 40,000 to 50,000 of them. At $19.24 that is $770K to $962K a year per listing.
- Average price
- $19.24inside the $15 to $100 sweet spot
- Price range
- $7.02–$35.93
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1,000,000 or moreAmazon's top range
- Units per listing a year
- 40,000–50,000
- Revenue per listing a year
- $770K–$962K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #51 within Aromatherapy. It carries 20,662 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #51in Aromatherapy
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 20,662per listing
- Listings tracked
- 24
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Castor Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 rising
Sellers
62
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
59%
Top 20: 95%
Open market
29%
- Brand 120%
- Brand 215%
- Brand 313%
- Brand 49%
- Brand 58%
- Brand 67%
Demand
Castor Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Castor Oil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- castor oil4.9M/yr
- castor oil organic cold pressed656K/yr
- organic castor oil973K/yr
- aceite de ricino389K/yr
- castor oil organic1.1M/yr
- caster oil207K/yr
- aceite de ricino 100 puro y natural228K/yr
- castor oil for hair growth231K/yr
- cold pressed organic castor oil145K/yr
- cold pressed castor oil163K/yr
Reviews and returns
What reviews say buyers love and hate about Castor Oil
We read the reviews and the return reasons for every product selling here.
“Pump was broken”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Castor Oil questions
Answered from the same tracked data.









