Cast Iron Oil
FailShoppers spend an estimated $47K a year here, so Cast Iron Oil is a Fail.
- Flapen Score
- 47 / 100Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 4947
- Market size
- $47K/yr28K searches / yr
- 90-day growth
- -4.7%search demand this quarter
- Competition
- 60%top-5 click share · 13 brands · 436 sellers
Flapen Score
Cast Iron Oil against its category
The dotted line is the Health & Household average. Past it, Cast Iron Oil is stronger. Inside it, weaker.
Market
The Cast Iron Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Cast Iron Oil 28K times last year and spent an estimated $47K. The top 5 brands take 74% of clicks. Demand peaks in Jan–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 10.6% of those searches ended in a purchase.
Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved -4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.
- Searches, last 12 months
- 28K
- Growth, 90 days vs prior 90
- -4.7%
- Conversion, latest week
- 10.6%
- Market size, estimated
- $47Ka year
- Peak month
- December1.7× the quietest month
- Top search term
- cast iron oil25K searches a year
02 · Price
A sale here is worth $15.95.
Listings sell for $15.95 on average, from $7.63 to $33.16. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $15.95 that is $2K to $4K a year per listing.
- Average price
- $15.95inside the $15 to $100 sweet spot
- Price range
- $7.63–$33.16
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #175 within All-Purpose Cleaners. It carries 2,516 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #175in All-Purpose Cleaners
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 2,516per listing
- Listings tracked
- 17
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Cast Iron Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
436
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
21%
- Brand 141%
- Brand 213%
- Brand 37%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
Cast Iron Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 1.7×
Reviews and returns
What reviews say buyers love and hate about Cast Iron Oil
We read the reviews and the return reasons for every product selling here.
“Too expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cast Iron Oil questions
Answered from the same tracked data.