Carpet Freshener Powder
PassCarpet Freshener Powder scores 65 out of 100, a Pass. Shoppers spend an estimated $5.1M a year here, search demand grew +11.8% this quarter, and an estimated 0.4% of orders come back.
- Flapen Score
- 65 / 100Top 4% of 14,768 Health & Household niches · +16 vs the category median of 4965
- Market size
- $5.1M/yr3.8M searches / yr
- 90-day growth
- +11.8%search demand this quarter
- Competition
- 46%top-5 click share · 13 brands · 333 sellers
Flapen Score
Carpet Freshener Powder against its category
The dotted line is the Health & Household average. Past it, Carpet Freshener Powder is stronger. Inside it, weaker.
Market
The Carpet Freshener Powder market on Amazon at a glance
Shoppers on Amazon United States searched for Carpet Freshener Powder 3.8M times last year and spent an estimated $5.1M. The top 5 brands take 82% of clicks. Flapen scores it 65 out of 100, a Pass.
01 · Demand
An estimated 9.9% of those searches ended in a purchase.
Shoppers searched for this 3.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved +11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.1M a year.
- Searches, last 12 months
- 3.8M
- Growth, 90 days vs prior 90
- +11.8%
- Conversion, latest week
- 9.9%
- Market size, estimated
- $5.1Ma year
- Peak month
- September1.5× the quietest month
- Top search term
- carpet deodorizer1.4M searches a year
02 · Price
A sale here is worth $13.40.
Listings sell for $13.40 on average, from $4.71 to $26.30. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 10,000 to 12,500 of them. At $13.40 that is $134K to $168K a year per listing.
- Average price
- $13.40under the $15 to $100 sweet spot
- Price range
- $4.71–$26.30
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 300K–400K
- Units per listing a year
- 10,000–12,500
- Revenue per listing a year
- $134K–$168K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #40 within Carpet Deodorizers. It carries 5,515 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 91%
- Out of stock, average day
- 0.2%
- Average rank
- #40in Carpet Deodorizers
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 5,515per listing
- Listings tracked
- 33
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 66 months
Products
Top Carpet Freshener Powder products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
333
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
46%
Top 20: 89%
Open market
14%
- Brand 144%
- Brand 216%
- Brand 39%
- Brand 47%
- Brand 56%
- Brand 65%
- Open — no brand owns it (7 brands, 14%)
Demand
Carpet Freshener Powder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Carpet Freshener Powder search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- carpet deodorizer1.4M/yr
- carpet powder398K/yr
- carpet freshener powder457K/yr
- carpet deodorizer powder285K/yr
- carpet fresh142K/yr
- arm and hammer carpet deodorizer150K/yr
- carpet powder for vacuuming163K/yr
- carpet cleaner powder148K/yr
- carpet freshener136K/yr
- carpet deodorizer powder pet safe86K/yr
Reviews and returns
What reviews say buyers love and hate about Carpet Freshener Powder
We read the reviews and the return reasons for every product selling here.
“Smell doesn't last”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Carpet Freshener Powder questions
Answered from the same tracked data.









