Is capsimax profitable to sell on Amazon United States?

The niche generates $501K/yr across 4 tracked products. 90-day search growth is -0.7%. Flapen's verdict: Worth a look (51/100).

How competitive is the capsimax niche?

3 brands and 5 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in capsimax?

Top complaints mined from reviews: Weight Loss, Functionality-Overall, Acid Regulator/Stomach Ache Relief. The return rate is 0.0%.

When does demand for capsimax peak?

Demand peaks in Jan–Feb–Mar–Jun; the busiest month runs 15.6× the quietest.

What does it cost to enter the capsimax niche?

Listings span $17.83–$89.94; the average listing price is $44.21 (sweet spot $15–$100). The average incumbent carries 1,725 reviews — the moat a new listing must climb.

capsimax

Worth a look

Shows low returns (0.0%), but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Quality gap

Incredible3.9★

avg incumbent rating — lower means beatable quality

Avg price

Incredible$44.21

avg listing price — sweet spot $15–$100

Price range

Incredible$17.83–$89.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.8%

search→purchase rate — share of searches ending in a sale

Market size

Good$501K

$501K/yr · 196K searches

Review moat

Okay1,725.25

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-0.7%

90-day search growth — must beat 0% to launch

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals Quality Gap

According to Flapen's Amazon United States niche tracking, capsimax is a $501K/yr Amazon United States market (196K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Mar–Jun. Verdict: Worth a look — 51/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

capsimax market data

Units sold / yr: 13K–15K; avg 2,500–3,000/product
Revenue / yr: $553K–$663K; units × avg price
Conversion rate: 5.8%
Avg BSR: #65
Page quality: 0%
Prime: 100%
Sponsored: 75%
Out of stock: 0.0%
Avg brand age: 51 months
Avg seller age: 149 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Sculpt Nation88%
MST8%
STAY ALIVE5%

Demand & seasonality

Weekly Amazon search volume, last 94 weeks — -0.7% search growth over the last 90 days.

Peak months: Jan, Feb, Mar, Jun · busiest ÷ quietest = 15.6×

Open Trend

Top capsimax search terms

burn evolved 2.0 vshred32K/yr +19.1%8.0% conv.
burn evolved38K/yr -12.7%6.3% conv.
vshred18K/yr +4.4%0.9% conv.
capsimax19K/yr +7.8%3.8% conv.
v shred13K/yr -0.2%0.6% conv.
sculpt nation10K/yr -21.1%3.8% conv.
burn evolved 2.0 fat burner for women v shred14K/yr -21.0%5.9% conv.
burn evolved 2.05K/yr +54.0%7.7% conv.
burn evolve7K/yr -30.3%6.9% conv.
burn evolved pill5K/yr +25.2%1.5% conv.

All search terms

Top capsimax products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Sculpt Nation by V Shred Burn Thermogenic Fat Burner for Men & Women - Daytime Fat Burner Metabolism Booster - Premium Capsimax Cayenne Pepper Chromax Patented Ingredients - 60 Natural Veggie Pills

Sculpt Nation$47.223.8★3,505 rev

Sculpt Nation by V Shred Burn Day for Men - Metabolism Booster with Cayenne Gymnema Leaf Extract and Alpinia Galanga Root Powder - 2-Pack - 60 Capsules

Sculpt Nation$89.943.8★195 rev

MST Capsimax Supplement 100mg V Capsules 60 Servings Clinically Dosed Weight Management Thermogenic Appetite Control Calorie Burning Metabolic Health Stimulant Free. BSCG Certified

MST$21.863.7★2,077 rev

STAY ALIVE Cayenne Pepper Capsules 6-in-1 Capsicum Blend w/Ginger Garlic Turmeric Beet Root and Black Pepper Extract 120 Cayenne Capsules Non-GMO & Gluten-Free Capsimax Capsaicin Supplement

STAY ALIVE$17.834.4★1,124 rev

Newest

by launch date

Sculpt Nation by V Shred Burn Day for Men - Metabolism Booster with Cayenne Gymnema Leaf Extract and Alpinia Galanga Root Powder - 2-Pack - 60 Capsules

Sculpt Nation$89.94195 rev

1y ago

STAY ALIVE Cayenne Pepper Capsules 6-in-1 Capsicum Blend w/Ginger Garlic Turmeric Beet Root and Black Pepper Extract 120 Cayenne Capsules Non-GMO & Gluten-Free Capsimax Capsaicin Supplement

STAY ALIVE$17.831,124 rev

2y ago

Sculpt Nation by V Shred Burn Thermogenic Fat Burner for Men & Women - Daytime Fat Burner Metabolism Booster - Premium Capsimax Cayenne Pepper Chromax Patented Ingredients - 60 Natural Veggie Pills

Sculpt Nation$47.223,505 rev

2y ago

MST Capsimax Supplement 100mg V Capsules 60 Servings Clinically Dosed Weight Management Thermogenic Appetite Control Calorie Burning Metabolic Health Stimulant Free. BSCG Certified

MST$21.862,077 rev

6y ago

What buyers say about capsimax

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall13%

“Excellent product”

Energy Level13%

“it definitely helps with energy”

Weight Loss9%

“still losing weight”

Advertised Vs Actual Product7%

“The product seems to work as advertised”

Efficiency5%

“It works”

Taste-Overall5%

“They do have a garlic like taste”

Value For Money4%

“Price good”

Vitamin4%

“This is the best supplement”

Blood Pressure4%

“This product I would buy again definitely helps blood flow, and great”

Ease Of Use3%

“Easy to use”

What buyers complain about

Weight Loss12%

“did nothing to help me lose weight”

Functionality-Overall12%

“Dont recognize a change at all”

Acid Regulator/Stomach Ache Relief8%

“Upset stomach”

Advertised Vs Actual Product7%

“Did absolutely nothing that was advertised”

Taste-Overall6%

“Very strong garlic taste”

Value For Money6%

“Not worth the money”

Quality-Overall5%

“Garbage”

Side Effects4%

“really bad stomach pains”

Energy Level4%

“I havent really noticed an increase in energy”

Nutritional Content4%

“Not much of an appetite suppressant”

Top return reasons

Storage Capacity100%

Common questions

Is capsimax profitable to sell on Amazon United States?: The niche generates $501K/yr across 4 tracked products. 90-day search growth is -0.7%. Flapen's verdict: Worth a look (51/100).
How competitive is the capsimax niche?: 3 brands and 5 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in capsimax?: Top complaints mined from reviews: Weight Loss, Functionality-Overall, Acid Regulator/Stomach Ache Relief. The return rate is 0.0%.
When does demand for capsimax peak?: Demand peaks in Jan–Feb–Mar–Jun; the busiest month runs 15.6× the quietest.
What does it cost to enter the capsimax niche?: Listings span $17.83–$89.94; the average listing price is $44.21 (sweet spot $15–$100). The average incumbent carries 1,725 reviews — the moat a new listing must climb.