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Capsaicin Cream

Pass

Capsaicin Cream scores 69 out of 100, a Pass. Shoppers spend an estimated $981K a year here, demand is soft, at -3.9% this quarter, and an estimated 0.0% of orders come back.

Flapen Score
69
69 / 100
Top 2% of 14,768 Health & Household niches · +20 vs the category median of 49
Market size
$981K/yr572K searches / yr
90-day growth
-3.9%search demand this quarter
Competition
57%top-5 click share · 21 brands · 90 sellers

Flapen Score

Capsaicin Cream against its category

The dotted line is the Health & Household average. Past it, Capsaicin Cream is stronger. Inside it, weaker.

69Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Capsaicin Cream market on Amazon at a glance

Shoppers on Amazon United States searched for Capsaicin Cream 572K times last year and spent an estimated $981K. The top 5 brands take 61% of clicks. Flapen scores it 69 out of 100, a Pass.

01 · Demand

An estimated 7.5% of those searches ended in a purchase.

Shoppers searched for this 572K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved -3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $981K a year.

Searches, last 12 months
572K
Growth, 90 days vs prior 90
-3.9%
Conversion, latest week
7.5%
Market size, estimated
$981Ka year
Peak month
February1.3× the quietest month
Top search term
capsaicin cream311K searches a year

02 · Price

A sale here is worth $22.99.

Listings sell for $22.99 on average, from $9.40 to $72.90. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $22.99 that is $46K to $57K a year per listing.

Average price
$22.99inside the $15 to $100 sweet spot
Price range
$9.40–$72.90
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,000–2,500
Revenue per listing a year
$46K–$57K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #301 within Joint & Muscle Pain Relief. It carries 836 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
91%
Out of stock, average day
8.5%
Average rank
#301in Joint & Muscle Pain Relief
Average rating
4.01 starsAmazon United States average 4.42 stars
Average reviews
836per listing
Listings tracked
23

04 · Newcomers

5 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
11
Successful launches
5Amazon's first-year sales bar
Average brand age
64 months

Products

Top Capsaicin Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

90

Top-5 brand share

61%

Top 20: 99%

Top-5 click share

57%

Top 20: 97%

Open market

34%

  • Brand 118%
  • Brand 214%
  • Brand 314%
  • Brand 48%
  • Brand 57%
  • Brand 65%

Demand

Capsaicin Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Capsaicin Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • capsaicin cream311K/yr
  • capsaicin cream for nerve pain68K/yr
  • capsaicin cream extra strength25K/yr
  • capzasin hp arthritis pain relief cream23K/yr
  • capzasin20K/yr
  • capsaicin cream for neuropathy18K/yr
  • capsicum cream18K/yr
  • zostrix capsaicin cream11K/yr
  • zostrix12K/yr
  • zostrix cream9K/yr

Reviews and returns

What reviews say buyers love and hate about Capsaicin Cream

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Efficiency”
17%of negative reviews mention “Pain Relief-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Didn't provide any pain relief”
A buyer, on “Pain Relief-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Capsaicin Cream questions

Answered from the same tracked data.