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Camphor Ointment

Maybe

An estimated 0.1% of orders come back. But the top 5 brands take 95% of clicks, so Camphor Ointment is a Maybe.

Flapen Score
52
52 / 100
Top 36% of 14,768 Health & Household niches · +3 vs the category median of 49
Market size
$858K/yr318K searches / yr
90-day growth
+10.7%search demand this quarter
Competition
81%top-5 click share · 7 brands · 32 sellers

Flapen Score

Camphor Ointment against its category

The dotted line is the Health & Household average. Past it, Camphor Ointment is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Camphor Ointment market on Amazon at a glance

Shoppers on Amazon United States searched for Camphor Ointment 318K times last year and spent an estimated $858K. The top 5 brands take 95% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 15.8% of those searches ended in a purchase.

Shoppers searched for this 318K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.8% of those searches ended in a purchase. Searches in the last 90 days moved +10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $858K a year.

Searches, last 12 months
318K
Growth, 90 days vs prior 90
+10.7%
Conversion, latest week
15.8%
Market size, estimated
$858Ka year
Top search term
campho phenique169K searches a year

02 · Price

A sale here is worth $17.03.

Listings sell for $17.03 on average, from $4.35 to $36.60. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 8,000 to 10,000 of them. At $17.03 that is $136K to $170K a year per listing.

Average price
$17.03inside the $15 to $100 sweet spot
Price range
$4.35–$36.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
8,000–10,000
Revenue per listing a year
$136K–$170K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #250 within Cold Sore & Fever Blister Treatments. It carries 6,064 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#250in Cold Sore & Fever Blister Treatments
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
6,064per listing
Listings tracked
11

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
49 months

Products

Top Camphor Ointment products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

32

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

2%

  • Brand 177%
  • Brand 26%
  • Brand 36%
  • Brand 43%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (1 brand, 2%)

Search terms

Top Camphor Ointment search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • campho phenique169K/yr
  • campo phenique21K/yr
  • camphor ointment20K/yr
  • campho phenique gel20K/yr
  • campho phenique liquid16K/yr
  • campophenique liquid5K/yr
  • campho-phenique6K/yr
  • campho6K/yr
  • campophenique8K/yr
  • camphor cream6K/yr

Reviews and returns

What reviews say buyers love and hate about Camphor Ointment

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Size-Overall”
0.1%of orders come back
“Bottle size is a joke if you need this more than 2x”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

26 topics

NegativePositive

FAQ

Common Camphor Ointment questions

Answered from the same tracked data.