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Camphor

Fail

Demand is soft, at +1.5% this quarter, so Camphor is a Fail.

Flapen Score
46
46 / 100
Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 49
Market size
$436K/yr890K searches / yr
90-day growth
+1.5%search demand this quarter
Competition
67%top-5 click share · 10 brands · 21 sellers

Flapen Score

Camphor against its category

The dotted line is the Health & Household average. Past it, Camphor is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Camphor market on Amazon at a glance

Shoppers on Amazon United States searched for Camphor 890K times last year and spent an estimated $436K. The top 5 brands take 84% of clicks. Demand peaks in Jan. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 890K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $436K a year.

Searches, last 12 months
890K
Growth, 90 days vs prior 90
+1.5%
Conversion, latest week
3.9%
Market size, estimated
$436Ka year
Peak month
January1.6× the quietest month
Top search term
alcanfor202K searches a year

02 · Price

A sale here is worth $12.67.

Listings sell for $12.67 on average, from $7.82 to $21.02. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $12.67 that is $25K to $32K a year per listing.

Average price
$12.67under the $15 to $100 sweet spot
Price range
$7.82–$21.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,000–2,500
Revenue per listing a year
$25K–$32K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 17.9% of listings are out of stock. The average listing ranks #158 within Aromatherapy. It carries 2,271 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
82%
Out of stock, average day
17.9%
Average rank
#158in Aromatherapy
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
2,271per listing
Listings tracked
17

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
58 months

Products

Top Camphor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

21

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

11%

  • Brand 143%
  • Brand 216%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (4 brands, 11%)

Demand

Camphor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Holiday '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Camphor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • alcanfor202K/yr
  • camphor200K/yr
  • camphor blocks177K/yr
  • alcanfor tablets77K/yr
  • camphor tablets69K/yr
  • alcanfor en bloques original25K/yr
  • pastillas de alcanfor15K/yr
  • alcanfor puro13K/yr
  • pastillas de alcanfor 100 puro6K/yr
  • camphor crystals7K/yr

Reviews and returns

What reviews say buyers love and hate about Camphor

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Smell”
25%of negative reviews mention “Size-Overall”
0.2%of orders come back
“they appear bigger”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Camphor questions

Answered from the same tracked data.