Skip to content

Calm Magnesium Powder Packets

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -3.6% this quarter, so Calm Magnesium Powder Packets is a Maybe.

Flapen Score
55
55 / 100
Top 24% of 14,768 Health & Household niches · +6 vs the category median of 49
Market size
$238K/yr117K searches / yr
90-day growth
-3.6%search demand this quarter
Competition
67%top-5 click share · 11 brands · 35 sellers

Flapen Score

Calm Magnesium Powder Packets against its category

The dotted line is the Health & Household average. Past it, Calm Magnesium Powder Packets is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Calm Magnesium Powder Packets market on Amazon at a glance

Shoppers on Amazon United States searched for Calm Magnesium Powder Packets 117K times last year and spent an estimated $238K. The top 5 brands take 87% of clicks. Demand peaks in Aug. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 7.5% of those searches ended in a purchase.

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $238K a year.

Searches, last 12 months
117K
Growth, 90 days vs prior 90
-3.6%
Conversion, latest week
7.5%
Market size, estimated
$238Ka year
Peak month
August1.7× the quietest month
Top search term
calming drink23K searches a year

02 · Price

A sale here is worth $27.17.

Listings sell for $27.17 on average, from $11.16 to $38.58. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $27.17 that is $7K to $14K a year per listing.

Average price
$27.17inside the $15 to $100 sweet spot
Price range
$11.16–$38.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$7K–$14K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #212 within Glandular Extracts. It carries 1,192 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#212in Glandular Extracts
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
1,192per listing
Listings tracked
19

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
42 months

Products

Top Calm Magnesium Powder Packets products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

35

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

10%

  • Brand 132%
  • Brand 224%
  • Brand 318%
  • Brand 47%
  • Brand 56%
  • Brand 63%
  • Open — no brand owns it (5 brands, 10%)

Demand

Calm Magnesium Powder Packets search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.7×

Search terms

Top Calm Magnesium Powder Packets search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • calming drink23K/yr
  • calm drinks13K/yr
  • calm packets9K/yr
  • magnesium packets10K/yr
  • calm drink packets5K/yr
  • l theanine drink7K/yr
  • calming drinks for anxiety and stress3K/yr
  • magnesium powder packets4K/yr
  • feel buzzed without alcohol6K/yr
  • calm travel packets3K/yr

Reviews and returns

What reviews say buyers love and hate about Calm Magnesium Powder Packets

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Taste-Overall”
24%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Terrible chemical taste”
A buyer, on “Taste-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Calm Magnesium Powder Packets questions

Answered from the same tracked data.