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Calm Gummies Kids

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -3.5% this quarter, so Calm Gummies Kids is a Maybe.

Flapen Score
52
52 / 100
Top 36% of 14,768 Health & Household niches · +3 vs the category median of 49
Market size
$216K/yr171K searches / yr
90-day growth
-3.5%search demand this quarter
Competition
67%top-5 click share · 14 brands · 615 sellers

Flapen Score

Calm Gummies Kids against its category

The dotted line is the Health & Household average. Past it, Calm Gummies Kids is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Calm Gummies Kids market on Amazon at a glance

Shoppers on Amazon United States searched for Calm Gummies Kids 171K times last year and spent an estimated $216K. The top 5 brands take 83% of clicks. Demand peaks in Aug. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 6.1% of those searches ended in a purchase.

Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $216K a year.

Searches, last 12 months
171K
Growth, 90 days vs prior 90
-3.5%
Conversion, latest week
6.1%
Market size, estimated
$216Ka year
Peak month
August1.5× the quietest month
Top search term
calm gummies kids33K searches a year

02 · Price

A sale here is worth $20.86.

Listings sell for $20.86 on average, from $9.69 to $35.56. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $20.86 that is $10K to $16K a year per listing.

Average price
$20.86inside the $15 to $100 sweet spot
Price range
$9.69–$35.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$10K–$16K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #330 within Magnesium. It carries 2,748 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#330in Magnesium
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
2,748per listing
Listings tracked
20

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
42 months

Products

Top Calm Gummies Kids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

615

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

15%

  • Brand 142%
  • Brand 222%
  • Brand 39%
  • Brand 46%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (8 brands, 15%)

Demand

Calm Gummies Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KPrime Day '25Spike '25AprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Aug · busiest ÷ quietest = 1.5×

Search terms

Top Calm Gummies Kids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • calm gummies kids33K/yr
  • calming gummies for kids21K/yr
  • kids calming supplement12K/yr
  • calm for kids19K/yr
  • calm gummies for kids12K/yr
  • calm kids magnesium gummies15K/yr
  • calming for kids9K/yr
  • kids calming gummies9K/yr
  • kids calm magnesium6K/yr
  • calm magnesium gummies kids8K/yr

Reviews and returns

What reviews say buyers love and hate about Calm Gummies Kids

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Taste-Overall”
18%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Weird taste”
A buyer, on “Taste-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Calm Gummies Kids questions

Answered from the same tracked data.