Calm Essential Oil

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months

69K

Growth, 90 days vs prior 90

-18.8%

Conversion, latest week

5.2%

Market size, estimated

$42Ka year

Top search term

calm essential oil12K searches a year

Listings sell for $11.61 on average, from $5.59 to $19.97. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $11.61 that is $0 to $1K a year per listing.

Average price

$11.61under the $15 to $100 sweet spot

Price range

$5.59–$19.97

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

0.9%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #227 within Aromatherapy. It carries 6,127 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

97%

Out of stock, average day

8.4%

Average rank

#227in Aromatherapy

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

6,127per listing

Listings tracked

37

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

65 months