california poppy
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Great$21.47avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$7.02–$47.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Brand share
Good66%top-5 brand share — brands hold most of the demand
Growth
Good+33.4%90-day search growth — must beat 0% to launch
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,121.33avg incumbent reviews — the moat a new listing must climb
Market size
Bad$72K$72K/yr · 51K searches
According to Flapen's Amazon United States niche tracking, california poppy is a $72K/yr Amazon United States market (51K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Jan. Verdict: Worth a look — 62/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
california poppy market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $64K–$86K
- units × avg price
- Conversion rate
- 6.5%
- Avg BSR
- #3,349
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 92%
- Out of stock
- 9.0%
- Avg brand age
- 58 months
- Avg seller age
- 166 days
Competition & brand share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
15 rising
Sellers
34
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
52%
Top 20: 95%
Open market
27%
- Hawaii Pharm24%
- Secrets of the Tribe14%
- Herb Pharm10%
- Bio Nutrition10%
- HerbEra8%
- HOME GROWN7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +33.4% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.8×
Top california poppy search terms
- california poppy40K/yr
- california poppy supplement8K/yr
- california poppy herb4K/yr
Top california poppy products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Hawaii Pharm California Poppy Alcohol-Free Liquid Extract Nervous System Calming and Support. Glycerite 2 fl.oz
Hawaii Pharm$21.294.4★544 rev

Bio Nutrition California Poppy Vegi-Caps 60 Count
Bio Nutrition$15.554.3★385 rev

California Poppy Orange - Large 1 Ounce Packet - 20 000 Flower Seeds for Planting - Eschscholzia californica
FAMILY SOWN$8.924.2★230 rev

California Poppy USDA Organic Tincture | Alcohol-FREE Extract High-Potency Herbal Drops | Made from 100% Certified Organic California Poppy (Eschscholzia Californica) Dried Herb and Flower (2 oz)
Secrets of the Tribe$23.834.1★56 rev

Herb Pharm Certified Organic California Poppy Liquid Extract Drops for Calming Nervous System Support 1 Oz*
Herb Pharm$14.484.1★511 rev
Newest
by launch date
HOME GROWN California Poppy Formula Mix Flower Seeds for Spring 2026 Planting Eschscholzia californica 3000 Seeds 3.9g Heirloom Non-GMO California Wildflower Seeds Bulk Poppy Flower Seed
HOME GROWN$9.0512,568 rev

HOME GROWN California Poppy Golden West Seeds 6000 Spring Flower Seeds for Planting 2026 Perennial Poppy Seed for Planting Outdoors Herb Seeds (Eschscholzia californica)
HOME GROWN$9.5612,568 rev

HOME GROWN California Poppy Mission Bells 2200 Seeds (2g) Flower Seeds for Planting Outdoors Vibrant Spring & Summer Blooms Drought Tolerant Annual for Sunny Gardens (Eschscholzia californica)
HOME GROWN$7.0243,674 rev

California Poppy Seeds for Planting Orange Poppy Flower Seeds Bulk 50 000+ Seeds (1.76 oz) Easy to Grow California State Flower for Garden
PLANTMEW$11.74155 rev

NerveCalm Passion Flower & Prickly Pear Caps 30 Ct 1 Month Supply
Nature’s NutriWave$20.50271 rev
Trending
90-day click momentum
HOME GROWN California Poppy Formula Mix Flower Seeds for Spring 2026 Planting Eschscholzia californica 3000 Seeds 3.9g Heirloom Non-GMO California Wildflower Seeds Bulk Poppy Flower Seed
HOME GROWN$9.054.2★

HOME GROWN California Poppy Mission Bells 2200 Seeds (2g) Flower Seeds for Planting Outdoors Vibrant Spring & Summer Blooms Drought Tolerant Annual for Sunny Gardens (Eschscholzia californica)
HOME GROWN$7.024.2★

California Poppy Orange - Large 1 Ounce Packet - 20 000 Flower Seeds for Planting - Eschscholzia californica
FAMILY SOWN$8.924.2★

California Poppy Seeds for Planting Orange Poppy Flower Seeds Bulk 50 000+ Seeds (1.76 oz) Easy to Grow California State Flower for Garden
PLANTMEW$11.744.0★

HOME GROWN California Poppy Golden West Seeds 6000 Spring Flower Seeds for Planting 2026 Perennial Poppy Seed for Planting Outdoors Herb Seeds (Eschscholzia californica)
HOME GROWN$9.564.2★
What buyers say about california poppy
What buyers praise and complain about, mined from review topics.What buyers love
“they are all growing very well”
“The flowers are beautiful”
“Seed packet contains a large quantity which provides excellent value for money”
“Poppies bring such joyous color”
“helps me to sleep”
“these have been really easy to use”
“This tea is quite lovely”
“Great Natural Alternative Panic attacks”
“As advertised”
“The planting & care instructions on the packaging is very clear and there is a barcode you can scan which takes you to the Home Grown website which has a bunch of additional information”
What buyers complain about
“Bad seeds”
“Didnt work for me”
“Received a lot less than expected”
“The package is smaller than expected”
“From the bag it smells like the earth, plant, dirt all the natural earthy smells you can think of”
“We did everything straight from the instruction, nothing”
“Knock out blend”
“I have severe leg pain while in bed”
“It really never worked for me I liked the flavor”
“Poor product”
Top return reasons
Common questions
- Is california poppy profitable to sell on Amazon United States?
- The niche generates $72K/yr across 24 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +33.4%. Flapen's verdict: Worth a look (62/100).
- How competitive is the california poppy niche?
- 15 brands and 34 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in california poppy?
- Top complaints mined from reviews: Plant Growth, Functionality-Overall, Value For Money. The return rate is 0.1%.
- When does demand for california poppy peak?
- Demand peaks in Jan; the busiest month runs 1.8× the quietest.
- What does it cost to enter the california poppy niche?
- Listings span $7.02–$47.62; the average listing price is $21.47 (sweet spot $15–$100). The average incumbent carries 3,121 reviews — the moat a new listing must climb.