Calcium Chews
MaybeAn estimated 0.0% of orders come back. But the top 5 brands take 92% of clicks, so Calcium Chews is a Maybe.
- Flapen Score
- 55 / 100Top 24% of 14,768 Health & Household niches · +6 vs the category median of 4955
- Market size
- $1.9M/yr659K searches / yr
- 90-day growth
- -2.3%search demand this quarter
- Competition
- 74%top-5 click share · 10 brands · 118 sellers
Flapen Score
Calcium Chews against its category
The dotted line is the Health & Household average. Past it, Calcium Chews is stronger. Inside it, weaker.
Market
The Calcium Chews market on Amazon at a glance
Shoppers on Amazon United States searched for Calcium Chews 659K times last year and spent an estimated $1.9M. The top 5 brands take 92% of clicks. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 12.4% of those searches ended in a purchase.
Shoppers searched for this 659K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.4% of those searches ended in a purchase. Searches in the last 90 days moved -2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.
- Searches, last 12 months
- 659K
- Growth, 90 days vs prior 90
- -2.3%
- Conversion, latest week
- 12.4%
- Market size, estimated
- $1.9Ma year
- Peak month
- September1.3× the quietest month
- Top search term
- calcium chews160K searches a year
02 · Price
A sale here is worth $22.68.
Listings sell for $22.68 on average, from $9.57 to $41.82. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 6,000 to 8,000 of them. At $22.68 that is $136K to $181K a year per listing.
- Average price
- $22.68inside the $15 to $100 sweet spot
- Price range
- $9.57–$41.82
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 6,000–8,000
- Revenue per listing a year
- $136K–$181K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
65% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #198 within Calcium. It carries 5,685 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 65%
- Prime listings
- 76%
- Out of stock, average day
- 0.5%
- Average rank
- #198in Calcium
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 5,685per listing
- Listings tracked
- 17
04 · Newcomers
4 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 72 months
Products
Top Calcium Chews products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.
Brands
10 rising
Sellers
118
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
6%
- Brand 162%
- Brand 215%
- Brand 37%
- Brand 44%
- Brand 53%
- Brand 63%
- Open — no brand owns it (4 brands, 6%)
Demand
Calcium Chews search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Calcium Chews search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- calcium chews160K/yr
- viactiv calcium chews for women108K/yr
- chewable calcium60K/yr
- calcium chews for women50K/yr
- viactiv49K/yr
- caltrate chewables 600 plus d330K/yr
- calcium chew17K/yr
- calcium chewable18K/yr
- viactiv calcium chews40K/yr
- viactive 500mg chocolate calcium chews16K/yr
Reviews and returns
What reviews say buyers love and hate about Calcium Chews
We read the reviews and the return reasons for every product selling here.
“Taste is off-putting”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Calcium Chews questions
Answered from the same tracked data.









