Butterfly Pillow

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $181K a year.

Searches, last 12 months

64K

Growth, 90 days vs prior 90

-7.0%

Conversion, latest week

6.0%

Market size, estimated

$181Ka year

Peak month

October1.9× the quietest month

Top search term

sutera pillow48K searches a year

Listings sell for $47.19 on average, from $24.40 to $72.27. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 1,250 to 1,500 of them. At $47.19 that is $59K to $71K a year per listing.

Average price

$47.19inside the $15 to $100 sweet spot

Price range

$24.40–$72.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

1,250–1,500

Revenue per listing a year

$59K–$71K

Returns

4.9%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #215 within Bedroom Aids & Accessories. It carries 8,656 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#215in Bedroom Aids & Accessories

Average rating

4.14 starsAmazon United States average 4.42 stars

Average reviews

8,656per listing

Listings tracked

5

The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months