Butterfly Mop
FailThe top 5 brands take 97% of clicks, so Butterfly Mop is a Fail.
- Flapen Score
- 45 / 100Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 4945
- Market size
- $479K/yr242K searches / yr
- 90-day growth
- -2.4%search demand this quarter
- Competition
- 77%top-5 click share · 7 brands · 95 sellers
Flapen Score
Butterfly Mop against its category
The dotted line is the Health & Household average. Past it, Butterfly Mop is stronger. Inside it, weaker.
Market
The Butterfly Mop market on Amazon at a glance
Shoppers on Amazon United States searched for Butterfly Mop 242K times last year and spent an estimated $479K. The top 5 brands take 97% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 4.8% of those searches ended in a purchase.
Shoppers searched for this 242K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $479K a year.
- Searches, last 12 months
- 242K
- Growth, 90 days vs prior 90
- -2.4%
- Conversion, latest week
- 4.8%
- Market size, estimated
- $479Ka year
- Peak month
- June3.5× the quietest month
- Top search term
- rubbermaid mop88K searches a year
02 · Price
A sale here is worth $41.33.
Listings sell for $41.33 on average, from $17.26 to $149.33. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $41.33 that is $41K to $52K a year per listing.
- Average price
- $41.33inside the $15 to $100 sweet spot
- Price range
- $17.26–$149.33
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $41K–$52K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
64% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #77 within Mopping. It carries 2,627 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 93%
- Out of stock, average day
- 1.5%
- Average rank
- #77in Mopping
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 2,627per listing
- Listings tracked
- 14
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Butterfly Mop products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Rubbermaid Reveal Spray Mop Floor Cleaning Kit 3 Reusable Microfiber Wet Pads 1 Refillable Bottle Cordless Multi-Surface Mopping for All Home/Bathroom/Office Floors
- Price
- $35.46
- Rating
- 4.4/5
- Reviews
- 2,334
- Age
- 2y ago

Rubbermaid Commercial Products HYGEN Microfiber Quick-Connect Mop Frame 18 inch Silver for Janitorial/Professional/Industrial Cleaners for Heavy-Duty Floor Cleaning/Mopping/Dusting
- Price
- $28.35
- Rating
- 4.7/5
- Reviews
- 3,033
- Age
- 19y ago

Rubbermaid Commercial Products HYGEN Pulse Single Sided Microfiber Spray Mop Kit for Hardwood/Tile/Laminated Floors Yellow Perfect for Kitchen/Lobby/Bathroom Cleaning
- Price
- $149.33
- Rating
- 4.4/5
- Reviews
- 678
- Age
- 15y ago

Rubbermaid Commercial Products Microfiber Adaptable Flat Mop Kit for WaveBrake Yellow Extendable Handle for Heavy-Duty Cleaning/Hardwood/Tile/Laminated Floors in Kitchen/Lobby/Office
- Price
- $58.25
- Rating
- 4.5/5
- Reviews
- 172
- Age
- 5y ago

Rubbermaid Commercial Products Spray Mop Kit Includes Mop + Pads for All Floor Types/Hardwood/Vinyl/Tile
- Price
- $43.47
- Rating
- 3.8/5
- Reviews
- 99
- Age
- 2y ago
Trending
estimated 90-day click momentum
Spray Mop for Floor Cleaning with Washable Pads Microfiber Wet Mops with 800 ml Refillable Bottle Reusable Dust Mops with Sprayer for Hardwood Laminate Vinyl Tile Cleaning
- Price
- $17.26
- Rating
- 4.6/5
- Reviews
- 1,241
- Age
- 1y ago

Rubbermaid Commercial Products HYGEN Microfiber Quick-Connect Mop Frame 18 inch Silver for Janitorial/Professional/Industrial Cleaners for Heavy-Duty Floor Cleaning/Mopping/Dusting
- Price
- $28.35
- Rating
- 4.7/5
- Reviews
- 3,033
- Age
- 19y ago

Rubbermaid Microfiber Twist Mop Kit with 2 Refills Kit Machine Washable Built-in Wringer Lightweight Safe for All Floor Types Deep Cleaning for Home/Bathroom/Garage/Office
- Price
- $37.77
- Rating
- 4.0/5
- Reviews
- 434
- Age
- 3y ago

O-Cedar H2prO Flat Mop System | Quick Everyday Cleaning | Dual-Tank Fresh Water System | Machine Washable Reusable Microfiber Mop Pad | Safe on Hardwood Tile & Vinyl Floors
- Price
- $44.00
- Rating
- 4.4/5
- Reviews
- 3,801
- Age
- 1y ago

Rubbermaid Commercial Products HYGEN Pulse Single Sided Microfiber Spray Mop Kit for Hardwood/Tile/Laminated Floors Yellow Perfect for Kitchen/Lobby/Bathroom Cleaning
- Price
- $149.33
- Rating
- 4.4/5
- Reviews
- 678
- Age
- 15y ago
Newest
by launch date
Spray Mop for Floor Cleaning with Washable Pads Microfiber Wet Mops with 800 ml Refillable Bottle Reusable Dust Mops with Sprayer for Hardwood Laminate Vinyl Tile Cleaning
- Price
- $17.26
- Rating
- 4.6/5
- Reviews
- 1,241
- Age
- 1y ago

O-Cedar H2prO Flat Mop System | Quick Everyday Cleaning | Dual-Tank Fresh Water System | Machine Washable Reusable Microfiber Mop Pad | Safe on Hardwood Tile & Vinyl Floors
- Price
- $44.00
- Rating
- 4.4/5
- Reviews
- 3,801
- Age
- 1y ago

Microfiber Spray Mop for Floors Cleaning: Wet Dry Hardwood Floor Mops with 3 Washable Reusable Pads for Swiffer Powermop - Flat Mop with Sprayer for Tile Wood Laminate Vinyl Marble
- Price
- $17.55
- Rating
- 4.4/5
- Reviews
- 12,137
- Age
- 1y ago

Rubbermaid Commercial Products Spray Mop Kit Includes Mop + Pads for All Floor Types/Hardwood/Vinyl/Tile
- Price
- $43.47
- Rating
- 3.8/5
- Reviews
- 99
- Age
- 2y ago

Replacement Microfiber Pad for Rubbermaid Commercial 18.5 Inch Mop Head - 10 Pack Wet & Dry Commercial Cleaning Refills Reusable Mop Refills Fit for Any Microfiber Flat Mop System 18.5
- Price
- $22.41
- Rating
- 4.6/5
- Reviews
- 241
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 77% of clicks. A locked shelf that new listings rarely crack.
Brands
7 rising
Sellers
95
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
77%
Top 20: 100%
Open market
1%
- Rubbermaid Commercial Products58%
- Rubbermaid31%
- EXEGO4%
- Conliwell2%
- CLDREAM2%
- BeiLan2%
- Open — no brand owns it (1 brand, 1%)
Demand
Butterfly Mop search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun · busiest ÷ quietest = 3.5×
Search terms
Top Butterfly Mop search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- rubbermaid mop88K/yr
- rubbermaid reveal spray mop25K/yr
- rubbermaid hygen mop19K/yr
- rubbermaid commercial mop18K/yr
- rubbermaid flat mop13K/yr
- rubbermaid hygen13K/yr
- rubbermaid spray mop12K/yr
- rubbermaid microfiber mop10K/yr
- hygen mop8K/yr
- rubbermaid reveal mop5K/yr
Reviews and returns
What reviews say buyers love and hate about Butterfly Mop
We read the reviews and the return reasons for every product selling here.
“Breaks easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Butterfly Mop questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









