Is butt lifting machine profitable to sell on Amazon United States?

The niche generates $96K/yr across 13 tracked products. 5 of 7 products launched in the last 360 days are still selling. 90-day search growth is -47.4%. Flapen's verdict: Skip it (37/100).

How competitive is the butt lifting machine niche?

11 brands and 18 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 79% of demand.

What do buyers complain about in butt lifting machine?

Top complaints mined from reviews: Functionality-Overall, Pain Relief-Overall, Value For Money. The return rate is 6.0% — above our launch gate.

When does demand for butt lifting machine peak?

Demand is steady year-round — the busiest month runs 2.0× the quietest.

What does it cost to enter the butt lifting machine niche?

Listings span $20.64–$156.41; the average listing price is $57.19 (sweet spot $15–$100). The average incumbent carries 141 reviews — the moat a new listing must climb.

butt lifting machine

Skip it

Soft demand (-47.4% this quarter) — this niche doesn't clear our bar today.

Quality gap

Incredible3.8★

avg incumbent rating — lower means beatable quality

Review moat

Great141.08

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$57.19

avg listing price — sweet spot $15–$100

Price range

Good$20.64–$156.41

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Market size

Bad$96K

$96K/yr · 125K searches

Competition

Bad74%

top-5 click share — a locked-up shelf

Returns

Bad6.0%

return rate — above 5% kills the launch gate

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Growth

Bad-47.4%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier Quality Gap High Returns High Price

According to Flapen's Amazon United States niche tracking, butt lifting machine is a $96K/yr Amazon United States market (125K searches/yr). The top 5 brands hold 79% of demand. Verdict: Skip it — 37/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

butt lifting machine market data

Units sold / yr: 3K–3K; avg 100–250/product
Revenue / yr: $143K–$172K; units × avg price
Conversion rate: 1.3%
Avg BSR: #306
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 27.2%
Avg brand age: 33 months
Avg seller age: 175 days

Competition & brand share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

Brands

11 falling

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

15%

KMJNUH37%
FOPIE16%
NEWPINE15%
Cvcbox6%
LESOFI6%
TINRIEF5%
Open — no brand owns it (5 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -47.4% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 2.0×

Open Trend

Top butt lifting machine search terms

glute muscle stimulator16K/yr -6.2%0.9% conv.
glute stimulator10K/yr -9.1%1.4% conv.
ems butt muscle stimulator7K/yr -26.6%1.4% conv.
booty trainer16K/yr -71.2%0.2% conv.
butt stimulator muscle toner women9K/yr -43.1%1.4% conv.
butt toner4K/yr -18.7%0.1% conv.
butt workout device4K/yr -25.7%0.6% conv.
le peach muscle stimulator6K/yr -12.3%1.6% conv.
butt muscle stimulator glutes4K/yr -60.6%1.1% conv.
booty trainer for women18K/yr -83.0%0.4% conv.

All search terms

Top butt lifting machine products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Hip and Abdominal Fitness Belt Adjustable Workout Trainer for Home Exercise Model AST-301

KMJNUH$20.643.3★116 rev

Hip Trainer Glute Muscle Stimulator Butt Lifting Machine & Muscle Toner Muscle Stimulator for Lifting HIPS Home Workout Equipment for Women

NEWPINE$63.834.2★199 rev

Hip Trainer Glute Muscle Stimulator Belt Butt Lifting Muscle Toner Machine for Lifting Hips Home Workout Equipment for Men Women

FOPIE$52.804.1★64 rev

FOPIE HIPS Trainer ABS Stimulator Electronic Muscle Toner Smart Wearable Butt Lifting Machine Body Beauty Workout Equipment for Men Women

FOPIE$34.344.0★24 rev

LESOFI Booty Trainer for Women Butt Lifting Machine Glute Muscle Stimulator 8 Modes & 20-Level Intensity Muscle Toner Stimulator Adjustable Abs Stimulator Black 2X-Large

LESOFI$26.923.4★84 rev

Newest

by launch date

INIA CURVIFY 3-in-1 Toning Shorts for Women Hips Thigh and Core Areas Support with 4 Modes & Wireless Controller High-Stretch Fit for Size 8 & Under Washable & Reusable Black

INIA$141.4834 rev

2mo ago

Hip Trainer Glute Muscle Stimulator Belt Butt Lifting Muscle Toner Machine for Lifting Hips Home Workout Equipment for Men Women

FOPIE$52.8064 rev

6mo ago

Pelvic Floor Exercise Device with 35 lb Resistance Kegel and Inner Thigh Muscle Trainer Home Workout Equipment for Postpartum Recovery Women & Men with Band Purple

TINRIEF$26.27773 rev

7mo ago

Powered Muscle Stimulator Glute Toning Device ABS Stimulator Smart Wearable Butt Lift Machine HIPS Trainer EMS Muscle Stimulator with 12 EMS Modes & 19 Adjustable Intensity Levels Massager

HealXtrium$42.3239 rev

8mo ago

NUMRAMED EMS Toning Shorts - Targeted Glute Muscle Strengthening System Wearable Hip Workout Device for Passive At-Home Fitness Black

NUMRAMED$156.4122 rev

8mo ago

What buyers say about butt lifting machine

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use21%

“Its easy to put on”

Comfort-Overall12%

“They are comfortable”

Quality-Overall11%

“The build quality is solid for the price”

Exercise/Sports Suitability10%

“Great workout”

Efficiency7%

“It works”

Value For Money7%

“Good for the price”

Size-Overall5%

“these fit like an absolute glove”

Weight Light2%

“Easy to set up lightweight”

Advertised Vs Actual Product2%

“As advertised”

Adjustability/Rotatability/Reclining2%

“adjustable”

What buyers complain about

Functionality-Overall11%

“Didn't expect it to work so well”

Pain Relief-Overall11%

“cause me intense pain”

Value For Money7%

“Cheapest thing Ive ever bought”

Size-Overall6%

“It does not fit well”

Instructions/User Manual/Troubleshooting6%

“No directions on how to use”

Adhesion/Stickiness5%

“Adhesive pads lose stickiness right away”

Quality-Overall4%

“the performance is mediocre”

Durability3%

“Broke right off the first use”

Ease Of Use3%

“Difficult to use”

Charging3%

“No where to plug the device into the charger chord it comes with”

Top return reasons

Functionality-Overall31%

Size-Overall10%

Advertised Vs Actual Product10%

Defective Material/Parts8%

Charging5%

Adhesion/Stickiness5%

Quality-Overall3%

Pain Relief-Overall3%

Instructions/User Manual/Troubleshooting3%

Comfort-Overall2%

Common questions

Is butt lifting machine profitable to sell on Amazon United States?: The niche generates $96K/yr across 13 tracked products. 5 of 7 products launched in the last 360 days are still selling. 90-day search growth is -47.4%. Flapen's verdict: Skip it (37/100).
How competitive is the butt lifting machine niche?: 11 brands and 18 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in butt lifting machine?: Top complaints mined from reviews: Functionality-Overall, Pain Relief-Overall, Value For Money. The return rate is 6.0% — above our launch gate.
When does demand for butt lifting machine peak?: Demand is steady year-round — the busiest month runs 2.0× the quietest.
What does it cost to enter the butt lifting machine niche?: Listings span $20.64–$156.41; the average listing price is $57.19 (sweet spot $15–$100). The average incumbent carries 141 reviews — the moat a new listing must climb.