burn cream packets
Skip itPrices mostly outside the sweet spot ($4.13–$14.17) — this niche doesn't clear our bar today.
Conversion
Incredible21.2%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Growth
Good+20.8%90-day search growth — must beat 0% to launch
Review moat
Okay1,807.6avg incumbent reviews — the moat a new listing must climb
Market size
Okay$132K$132K/yr · 72K searches
Avg price
Bad$8.56avg listing price — sweet spot $15–$100
Brand share
Bad92%top-5 brand share — brand-locked demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad87%top-5 click share — a locked-up shelf
Price range
Bad$4.13–$14.17cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, burn cream packets is a $132K/yr Amazon United States market (72K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 41/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
burn cream packets market data
- Units sold / yr
- 15K–20K
- avg 1,250–1,500/product
- Revenue / yr
- $128K–$171K
- units × avg price
- Conversion rate
- 21.2%
- Avg BSR
- #25
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 80%
- Out of stock
- 0.6%
- Avg brand age
- 89 months
- Avg seller age
- 162 days
Competition & brand share
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 rising
Sellers
56
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
87%
Top 20: 100%
Open market
4%
- CareAll41%
- Globe23%
- First Aid Only16%
- Epic Medical Supply8%
- BURN-FIX4%
- Dynarex4%
- Open — no brand owns it (2 brands, 4%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +20.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.7×
Top burn cream packets search terms
- burn cream packets41K/yr
- first aid burn cream13K/yr
- burn cream for first aid kit7K/yr
- first aid burn cream individual packets5K/yr
- burn cream individual packets3K/yr
- burn ointment packets3K/yr
Top burn cream packets products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
CareALL First Aid Burn Relief Cream 0.9g Packets (Pack of 25) Pain Relieving First Aid Cream for Temporary Relief of Pain from Minor Burns Cuts and Scrapes. Prevents Infection
CareAll$5.534.8★748 rev
Globe First Aid Burn Cream 0.9g Packets (Box of 144) Advanced First Aid Cream for Temporary Relief of Minor Burns Cuts and Scrapes
Globe$9.794.7★322 rev
First Aid Only FAE-7011 SmartCompliance Refill Burn Cream Packets 10 Count
First Aid Only$4.134.8★3,585 rev
CareAll First Aid Burn Cream 0.9g Packets (Pack of 144) Pain Relieving First Aid Cream for Temporary Relief of Pain from Minor Burns Cuts and Scrapes with Benzalkonium Chloride and Lidocaine HCI
CareAll$9.844.8★230 rev
First Aid Burn Cream Packets Box of 144 Burn Ointment with Lidocaine and Benzalkonium Chloride for Minor Scrapes Cuts and Skin Irritations Home and Medical Skincare
Epic Medical Supply$12.804.8★270 rev
Newest
by launch date
Globe First Aid Burn Cream 0.9g Packets (Box of 25) Advanced First Aid Cream for Temporary Relief of Minor Burns Cuts and Scrapes
Globe$5.1357 rev
Burn Gel Packets for First Aid 25 Pack Hydrogel Burn Relief Gel with Heat Sinking Technology Instant Cooling for Minor Burns Sunburns & Scalds Soothing Burn Cream Developed by RN (Pack of 25)
BURN-FIX$14.17152 rev
CareALL First Aid Burn Relief Cream 0.9g Packets (Pack of 25) Pain Relieving First Aid Cream for Temporary Relief of Pain from Minor Burns Cuts and Scrapes. Prevents Infection
CareAll$5.53748 rev
CareAll First Aid Burn Cream 0.9g Packets (Pack of 144) Pain Relieving First Aid Cream for Temporary Relief of Pain from Minor Burns Cuts and Scrapes with Benzalkonium Chloride and Lidocaine HCI
CareAll$9.84230 rev
First Aid Burn Cream Packets Box of 144 Burn Ointment with Lidocaine and Benzalkonium Chloride for Minor Scrapes Cuts and Skin Irritations Home and Medical Skincare
Epic Medical Supply$12.80270 rev
Trending
90-day click momentumBurn Gel Packets for First Aid 25 Pack Hydrogel Burn Relief Gel with Heat Sinking Technology Instant Cooling for Minor Burns Sunburns & Scalds Soothing Burn Cream Developed by RN (Pack of 25)
BURN-FIX$14.174.7★
Globe First Aid Burn Cream 0.9g Packets (Box of 144) Advanced First Aid Cream for Temporary Relief of Minor Burns Cuts and Scrapes
Globe$9.794.7★
CareALL First Aid Burn Relief Cream 0.9g Packets (Pack of 25) Pain Relieving First Aid Cream for Temporary Relief of Pain from Minor Burns Cuts and Scrapes. Prevents Infection
CareAll$5.534.8★
First Aid Burn Cream Packets Box of 144 Burn Ointment with Lidocaine and Benzalkonium Chloride for Minor Scrapes Cuts and Skin Irritations Home and Medical Skincare
Epic Medical Supply$12.804.8★
Alocane Max Emergency Burn Gel 4% Lidocaine Hydrochloride Antiseptic Kills 99% of Germs Maximum Strength Pain and Itch Relief for Sunburns First Aid Burn Gel with Aloe Vera 2.5 fl oz
Alocane$7.894.7★
What buyers say about burn cream packets
What buyers praise and complain about, mined from review topics.What buyers love
“works powerful”
“Very effective product”
“Great deal”
“Just the right size for what you need”
“Does as it says”
“helping to cool the skin”
“Pretty good for fire ant bites”
“This cream is great for expediting the healing time of cold sores”
“Compact add to your carry first aid kit”
“Perfect addition to a basic CERT first aid burn kit”
What buyers complain about
“This thing is magic✨🫶🏻 I had a burn on my hand, and it was very painful and severe,”
“Not expensive enough to be worth the return”
“Dont be cheap”
“I managed to burn my lower arms on the underside of my wrists”
“Do not recommend for any raw skin like burns”
“Burn”
“not great pain free antiseptic”
“Doesn't work”
“I apparently have an allergy to these monsters so I need something for the first 48 hours of itch and swelling”
“I burnt myself with a curling iron”
Top return reasons
Common questions
- Is burn cream packets profitable to sell on Amazon United States?
- The niche generates $132K/yr across 10 tracked products. 90-day search growth is +20.8%. Flapen's verdict: Skip it (41/100).
- How competitive is the burn cream packets niche?
- 8 brands and 56 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in burn cream packets?
- Top complaints mined from reviews: Pain Relief-Overall, Value For Money, Quality-Overall. The return rate is 0.0%.
- When does demand for burn cream packets peak?
- Demand is steady year-round — the busiest month runs 1.7× the quietest.
- What does it cost to enter the burn cream packets niche?
- Listings span $4.13–$14.17; the average listing price is $8.56 (sweet spot $15–$100). The average incumbent carries 1,808 reviews — the moat a new listing must climb.