Burn Cream
MaybeAn estimated 0.1% of orders come back. But the top 5 products take 76% of clicks, so Burn Cream is a Maybe.
- Flapen Score
- 53 / 100Top 32% of 14,768 Health & Household niches · +4 vs the category median of 4953
- Market size
- $1.0M/yr734K searches / yr
- 90-day growth
- +23.2%search demand this quarter
- Competition
- 76%top-5 click share · 10 brands · 73 sellers
Flapen Score
Burn Cream against its category
The dotted line is the Health & Household average. Past it, Burn Cream is stronger. Inside it, weaker.
Market
The Burn Cream market on Amazon at a glance
Shoppers on Amazon United States searched for Burn Cream 734K times last year and spent an estimated $1.0M. The top 5 brands take 87% of clicks. Demand peaks in Jun–Jul. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 13.5% of those searches ended in a purchase.
Shoppers searched for this 734K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.5% of those searches ended in a purchase. Searches in the last 90 days moved +23.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.
- Searches, last 12 months
- 734K
- Growth, 90 days vs prior 90
- +23.2%
- Conversion, latest week
- 13.5%
- Market size, estimated
- $1.0Ma year
- Peak month
- June1.8× the quietest month
- Top search term
- burn cream356K searches a year
02 · Price
A sale here is worth $10.35.
Listings sell for $10.35 on average, from $4.13 to $22.08. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 5,000 to 6,000 of them. At $10.35 that is $52K to $62K a year per listing.
- Average price
- $10.35under the $15 to $100 sweet spot
- Price range
- $4.13–$22.08
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $52K–$62K
- Returns
- 0.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #76 within Burn Care. It carries 3,167 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #76in Burn Care
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 3,167per listing
- Listings tracked
- 14
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 76 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 76 months
Products
Top Burn Cream products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.
Brands
10 falling
Sellers
73
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
8%
- Brand 143%
- Brand 215%
- Brand 313%
- Brand 410%
- Brand 56%
- Brand 65%
- Open — no brand owns it (4 brands, 8%)
Demand
Burn Cream search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 1.8×
Search terms
Top Burn Cream search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- burn cream356K/yr
- burn gel110K/yr
- burn ointment40K/yr
- burn relief21K/yr
- alocane emergency burn gel19K/yr
- crema para quemaduras en la piel26K/yr
- burn cream with lidocaine18K/yr
- burn care16K/yr
- burns23K/yr
- alocane12K/yr
Reviews and returns
What reviews say buyers love and hate about Burn Cream
We read the reviews and the return reasons for every product selling here.
“Feel like burning cigarettes on my finger”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Burn Cream questions
Answered from the same tracked data.