Is burlap wine bags profitable to sell on Amazon United States?

The niche generates $57K/yr across 35 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -4.0%. Flapen's verdict: Worth a look (56/100).

How competitive is the burlap wine bags niche?

27 brands and 28 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 53% of demand.

What do buyers complain about in burlap wine bags?

Top complaints mined from reviews: Thickness, Advertised Vs Actual Product, Handle Quality. The return rate is 2.1%.

When does demand for burlap wine bags peak?

Demand peaks in Nov–Dec; the busiest month runs 4.5× the quietest.

What does it cost to enter the burlap wine bags niche?

Listings span $6.71–$59.89; the average listing price is $20.82 (sweet spot $15–$100). The average incumbent carries 369 reviews — the moat a new listing must climb.

burlap wine bags

Worth a look

Shows searches that convert (14.3% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Conversion

Incredible14.3%

search→purchase rate — share of searches ending in a sale

Avg price

Great$20.82

avg listing price — sweet spot $15–$100

Price range

Great$6.71–$59.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great53%

top-5 brand share — no brand owns this niche

Review moat

Great368.71

avg incumbent reviews — the moat a new listing must climb

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.1%

return rate — above 5% kills the launch gate

Growth

Bad-4.0%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$57K

$57K/yr · 19K searches

According to Flapen's Amazon United States niche tracking, burlap wine bags is a $57K/yr Amazon United States market (19K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 56/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

burlap wine bags market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $42K–$52K; units × avg price
Conversion rate: 14.3%
Avg BSR: #2,278
Page quality: 0%
Prime: 97%
Sponsored: 94%
Out of stock: 1.8%
Avg brand age: 41 months
Avg seller age: 211 days

Competition & brand share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Brands

27 rising

Sellers

Top-5 brand share

53%

Top 20: 91%

Top-5 click share

42%

Top 20: 82%

Open market

43%

Sailup25%
Shintop11%
MT Products6%
Homum6%
excvalues5%
RAINFLOW4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -4.0% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 4.5×

Open Trend

Top burlap wine bags products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Sailup Burlap Wine Bags 12 Pcs Wine Bottle Gift Bags With Drawstrings Tags & Ropes Reusable Gift Bag for Weddings Holiday Party Birthdays Christmas Travel Blind Tastings Home Storage 750ml

Sailup$9.354.7★492 rev

Shintop 10pcs Jute Wine Bags 14 x 6 1/4 inches Hessian Wine Bottle Gift Bags with Drawstring (Brown)

Shintop$8.904.7★1,907 rev

MT Products Kraft Quart Wine Paper Bags 4.5 x 2.5 x 16 - Disposable Paper Gift Bags - Pack of 100

MT Products$18.324.6★730 rev

Homum 12Pcs Premium Burlap Wine Bags and 12Pcs Gift Tags Reusable Wine Gift Bags with Drawstrings Wine Bottle Bags Wine Bags for Wedding Birthday Blind Tastings Christmas Travel Party Home Storage

Homum$9.814.7★783 rev

Sailup Burlap Wine Bags 12 Pcs Wine Bottle Gift Bags with Drawstrings Tags & Ropes for Christmas Weddings Holiday Party Birthdays Travel Blind Tastings Reusable Gift Bags Home Storage 750ml

Sailup$9.624.7★492 rev

Newest

by launch date

Afcabakila 36pcs wine gift bag Burlap wine bags Jute Bottle Covers With Drawstring wines bottle gift bags with Drawstrings Reusable for Wedding Birthday Blind Tastings Christmas Travel Party

Afcabakila$18.080 rev

6mo ago

Xaajooio 36 Pcs Burlap Wine Bags Reusable Wine Bottle Gift Bags with Drawstrings Ropes and Tags for Christmas Wedding Birthday Party 750ml Champagne Bottle Cover for Home Storage 12 Colors

Xaajooio$21.013 rev

7mo ago

36 Pcs Burlap Wine Bags with Drawstring Bottle Gift Bags with Tags 5.9 x 13.8 Reusable Burlap Wine Bottle Cover for Wedding Birthday Blind Tastings Christmas Travel Party Storage (Brown)

MAQUITA$22.862 rev

9mo ago

excvalues Kraft Paper Wine Bags 5.6x3.4x13 100Pcs Recyclable Bulk Brown Wine Bag Gift Tote Bottle Bag Retail Tumbler Bag With Handles for Business Gift Wrap Party Christmas Thanksgiving(Brown)

excvalues$33.9657 rev

1y ago

excvalues Kraft Paper Bags 5.6x3.4x13 100Pcs Recyclable Bulk White Wine Bag Gift Tote Bottle Bag Retail Shopping Bags With Handles for Business Gift Wrap (Black)

excvalues$35.8357 rev

1y ago

What buyers say about burlap wine bags

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“well made”

Value For Money12%

“Excellent Price”

Size-Overall10%

“great fit”

Gifting Purpose9%

“Great for gift giving”

Strength9%

“They are sturdy”

Durability5%

“Overall, these are reliable, practical, and easy to customize”

Advertised Vs Actual Product4%

“It does the job”

Color4%

“The color is good”

Design-Overall4%

“and pairs nicely with many themes — from rustic and eco-friendly to upscale and minimalist looks”

Material Quality4%

“A nice looking burlap type material”

What buyers complain about

Thickness12%

“The paper is thick”

Advertised Vs Actual Product11%

“The amount of advertising on the bags is disconcerting”

Handle Quality7%

“you won't get a rope handle”

Quality-Overall7%

“These bags are very poor quality”

Size-Overall6%

“Slightly shorter bags”

Adhesion/Stickiness5%

“Theyre not glue the bottom you put something in it”

Material Quality2%

“material is quite cheap”

Weight Light2%

“lighter weight than the ones I had”

Wrinkles2%

“came wrinkled”

Smell2%

“The smell is so bad”

Top return reasons

Size-Overall59%

Advertised Vs Actual Product12%

Quality-Overall5%

Material Quality4%

Value For Money4%

Color4%

Thin4%

Strength2%

Functionality-Overall1%

Smell1%

Common questions

Is burlap wine bags profitable to sell on Amazon United States?: The niche generates $57K/yr across 35 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -4.0%. Flapen's verdict: Worth a look (56/100).
How competitive is the burlap wine bags niche?: 27 brands and 28 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 53% of demand.
What do buyers complain about in burlap wine bags?: Top complaints mined from reviews: Thickness, Advertised Vs Actual Product, Handle Quality. The return rate is 2.1%.
When does demand for burlap wine bags peak?: Demand peaks in Nov–Dec; the busiest month runs 4.5× the quietest.
What does it cost to enter the burlap wine bags niche?: Listings span $6.71–$59.89; the average listing price is $20.82 (sweet spot $15–$100). The average incumbent carries 369 reviews — the moat a new listing must climb.