Skip to content
45

bulk lighters

Skip it

Brand-locked demand (top 5 brands take 93% of clicks) — this niche doesn't clear our bar today.

Market size 45Growth 21Conversion 50Competition 24Returns 100Price range 86Avg price 95Brand share 18Review moat 25Quality gap 50

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$25.68

avg listing price — sweet spot $15–$100

Price range

Great$8.27–$69.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay4.0%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$242K

$242K/yr · 236K searches

Review moat

Bad4,339.85

avg incumbent reviews — the moat a new listing must climb

Competition

Bad72%

top-5 click share — a locked-up shelf

Growth

Bad-8.4%

90-day search growth — must beat 0% to launch

Brand share

Bad93%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, bulk lighters is a $242K/yr Amazon United States market (236K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Dec. Verdict: Skip it — 45/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

bulk lighters market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
$154K–$205K
units × avg price
Conversion rate
4.0%
Avg BSR
#174
Page quality
0%
Prime
46%
Sponsored
31%
Out of stock
0.0%
Avg brand age
41 months
Avg seller age
167 days

Competition & brand share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 falling

Sellers

73

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

2%

  • Bere Vino37%
  • BIC28%
  • Solar Lite11%
  • CUE II11%
  • Thrive-Marketplace6%
  • Clipper5%
  • Open — no brand owns it (1 brand, 2%)

Demand & seasonality

Weekly Amazon search volume, last 67 weeks — -8.4% search growth over the last 90 days.
6K4KSpike '25Holiday '25AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 2.1×

Top bulk lighters search terms

  • bulk lighters155K/yr
  • lighters in bulk35K/yr
  • disposable lighters bulk10K/yr
  • lighter bulk17K/yr
  • weed lighters9K/yr
  • bulk lighter5K/yr
  • lighters bulk pack3K/yr
  • bicycle lighters1K/yr
  • bulk lighters wholesale597/yr
All search terms

Top bulk lighters products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$24K20%$48K30%$73K40%$97K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

Common questions

Is bulk lighters profitable to sell on Amazon United States?
The niche generates $242K/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -8.4%. Flapen's verdict: Skip it (45/100).
How competitive is the bulk lighters niche?
7 brands and 73 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 93% of demand.
When does demand for bulk lighters peak?
Demand peaks in Dec; the busiest month runs 2.1× the quietest.
What does it cost to enter the bulk lighters niche?
Listings span $8.27–$69.95; the average listing price is $25.68 (sweet spot $15–$100). The average incumbent carries 4,340 reviews — the moat a new listing must climb.