Bugables Citronella Wristband

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.2% of those searches ended in a purchase. Searches in the last 90 days moved +447.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $119K a year.

Searches, last 12 months

54K

Growth, 90 days vs prior 90

+447.1%

Conversion, latest week

12.2%

Market size, estimated

$119Ka year

Peak month

July17.1× the quietest month

Top search term

buggy bands33K searches a year

Listings sell for $18.26 on average, from $2.35 to $36.55. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $18.26 that is $2K to $5K a year per listing.

Average price

$18.26inside the $15 to $100 sweet spot

Price range

$2.35–$36.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

1.6%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #366 within Insect & Pest Repellents. It carries 2,532 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

8.0%

Average rank

#366in Insect & Pest Repellents

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

2,532per listing

Listings tracked

27

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

56 months