Bug Costume
FailShoppers spend an estimated $26K a year here, so Bug Costume is a Fail.
- Flapen Score
- 38 / 100Ranks 13,006 of 14,768 Health & Household niches · −11 vs the category median of 4938
- Market size
- $26K/yr202K searches / yr
- 90-day growth
- +43.4%search demand this quarter
- Competition
- 78%top-5 click share · 7 brands · 15 sellers
Flapen Score
Bug Costume against its category
The dotted line is the Health & Household average. Past it, Bug Costume is stronger. Inside it, weaker.
Market
The Bug Costume market on Amazon at a glance
Shoppers on Amazon United States searched for Bug Costume 202K times last year and spent an estimated $26K. The top 5 brands take 94% of clicks. Demand peaks in Sep–Oct. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 202K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +43.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.
- Searches, last 12 months
- 202K
- Growth, 90 days vs prior 90
- +43.4%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $26Ka year
- Peak month
- October27.8× the quietest month
- Top search term
- bug costume63K searches a year
02 · Price
A sale here is worth $24.23.
Listings sell for $24.23 on average, from $8.59 to $41.13. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $24.23 that is $0 to $2K a year per listing.
- Average price
- $24.23inside the $15 to $100 sweet spot
- Price range
- $8.59–$41.13
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #513 within Insect & Pest Repellents. It carries 1,316 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 100%
- Out of stock, average day
- 10.0%
- Average rank
- #513in Insect & Pest Repellents
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 1,316per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Bug Costume products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
15
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
3%
- Brand 159%
- Brand 214%
- Brand 39%
- Brand 48%
- Brand 55%
- Brand 63%
- Open — no brand owns it (1 brand, 3%)
Demand
Bug Costume search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 27.8×
Search terms
Top Bug Costume search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bug costume63K/yr
- bug costume adult39K/yr
- insect costume20K/yr
- beetle costume11K/yr
- adult bug costume17K/yr
- bug costumes8K/yr
- bug costume women13K/yr
- insect costume adult13K/yr
- mens bug costume5K/yr
- bugs life costume4K/yr
Reviews and returns
What reviews say buyers love and hate about Bug Costume
We read the reviews and the return reasons for every product selling here.
“These run small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bug Costume questions
Answered from the same tracked data.









